Season One Episode One 

Hi, I’m David Masover, Host and Creator of this CEO Sales Insights podcast - welcome!   

Like most people, I could go on for hours talking about myself, but that’s not why you’re here, right? 

If I’m wrong, you can learn more about me at my web site where I talk about my sales consulting business - here is the link - https://davidmasover.com/ - or on LinkedIn where I post regularly about sales and sales leadership issues - here is the link to my profile there:  https://www.linkedin.com/in/masover/ 
 
OK, so now that we got that out of the way, let me tell you about this second season of the CEO Sales Insights podcast. 

After the first season released, I got a lot of great feedback about the fast, funky, and unique format: 

  > One sales-focused question per episode 
  > Same question for all guests each season 
  > Guests are top of org chart (CEO, president, etc.) 

In the first season, we went wide with the question - what one piece of advice would you give another CEO who was frustrated with sales performance and wanted to start turning things around. 

Now in the second season, we focus on people with the question: 

“What should you look for when you are hiring or promoting someone to lead your sales team” 

Effective sales leadership is critical to sales success, so have a listen to what nine top B2B business leaders can share with you about this critical decision.  

All of the answers are great, all are unique, and I hope you enjoy checking them out.  

Got an idea for a great question to build a season around? Drop me a line at [email protected].  

Want to be a guest or know someone who would be? Please let me know.  

Got some feedback about the podcast? I’d love to hear it.  

I hope you enjoy this - and tell your friends. We don’t hear enough from the top of the org chart about sales - let’s change that!  

...and once again, Welcome to the CEO Sales Insights podcast!  

-David