This week I celebrate the 50th episode (across 2 seasons) of the podcast by chatting with Kevin Byron. Kevin tells me about his research into brainstorming, why it so frequently doesn't work and ways in which to make sure that it does. He describes his phased approach and the advantages of this system as well as explaining how he helps people to evaluate their responses in order to identify the strongest ideas.

For more information about Modes of Attention (and Creative Reflective Practice) Kevin can be reached at [email protected]

You can read more about his Creative Frameworks, Tools and Techniques in http://creativeacademic.uk (January 2021)

His article on creativity and brainstorming is available from Byron, K. (2012) Creative Reflections on Brainstorming. London Review of Education, Vol 10 (2), pp.201-213.

If you have something you'd like to share with colleagues please contact Roger Saunders on [email protected]