Marketing For Learning®

S2:E5 - Avoid The Void: The Real Work Behind Learning Campaigns


Listen Later

Most L&D “campaigns” are a poster, an email, and… silence.

This episode calls time on one-and-done launches — and digs into what it really takes to build marketing for learning® campaigns that cut through the noise and drive action.

You’ll learn:

  • Why real campaigns don’t end at launch
  • How to apply multi-channel, audience-first thinking to internal comms
  • What L&D can steal from politics, brand marketing and behavioural science
  • If your initiatives start strong and fizzle fast, this episode is for you. 

    Because attention isn’t guaranteed. You’ve got to earn it — and keep earning it.

     

    LINKS 

    • How to build a learning campaign guide 
    • Learn more about our L&D campaign-in-a-box 
    • Download our campaign-in-a-box brochure 
    • ...more
      View all episodesView all episodes
      Download on the App Store

      Marketing For Learning®By Marketing for Learning

      • 5
      • 5
      • 5
      • 5
      • 5

      5

      3 ratings


      More shows like Marketing For Learning®

      View all
      HBR IdeaCast by Harvard Business Review

      HBR IdeaCast

      197 Listeners

      The Inquiry by BBC World Service

      The Inquiry

      754 Listeners

      The Learning & Development Podcast by David James

      The Learning & Development Podcast

      47 Listeners

      L&D Disrupt by HowNow

      L&D Disrupt

      3 Listeners

      Learning for Good | L&D Solutions and Leadership Development for Nonprofit Organizations by Heather Burright, Learning and Development Leader, Leadership Development Consultant, Instructional Designer.

      Learning for Good | L&D Solutions and Leadership Development for Nonprofit Organizations

      51 Listeners