What is moving the needle in podcasting in 2025?

What strategies can you implement to stay relevant (and sane)?

If video podcasting and AI are inevitable for podcast success, how can your podcast stand out - and which data do you need to look into to make strategic growth decisions? This episode covers it all.

Chapters:

• 00:00 Welcome to Season Three
• 00:42 Setting the Stage for 2025
• 01:21 Leveraging AI in Podcasting
• 03:11 Diversifying Beyond Social Media
• 04:47 Understanding Podcast Statistics
• 06:21 Sustainable Podcast Strategies
• 07:38 The Power of Video Content
• 11:09 Podcast Tours and Product Launches
• 12:21 Navigating Technical Changes
• 14:04 Podcast Advertising Insights
• 19:17 Finding Joy in Podcasting
• 22:23 Final Thoughts and Resources

The Role of Video in Podcast Growth

In 2025, video has become an indispensable part of podcasting.

Whether it’s for enhancing audience engagement or expanding your reach, understanding how to effectively integrate video into your podcast strategy is crucial. Aim for authenticity and simplicity by using easy, conversational video formats. This can be as simple as recording on your walk or delivering insights in a relaxed, informal manner. Remember, you don’t need high production value to make a significant impact.

Resources mentioned in this episode:

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Mentioned in this episode:

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