Down To Chat

S3 E10: “Most Retention Marketing Destroys Value” and other Retention Hot Takes with Alex G


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In the tenth episode of Season Three, Cody and Eli are joined by Alex Greifeld, a retention and growth wizard in the world of ecommerce. They chatted all about measuring retention, avoiding common retention misconceptions, and growing an ecommerce business without the usual hacks and "best practices"

Alex is also the writer behind "No Best Practices," a phenomenal resource for marketers that will be linked below.

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This season of the podcast is sponsored by Postscript and Tapcart. You can try Postscript for free for 30 days using this link: postscript.io.

And with this link, you can get up to two months free with Tapcart: tapcart.com/downtochat.

Connect with the hosts and guest:

Cody: Twitter - @codyplof, Newsletter - codyplofker.com/newsletter

Eli: Twitter - @eliweisss, Newsletter - eliweisss.com

Alex: Twitter - @heyitsalexp, Newsletter - nobestpractices.co/newsletter/


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Down To ChatBy Cody Plofker and Eli Weiss