The Push

S3 E39: When Marketing Is Reactive: You Ship, You Pivot, You Drift


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In this episode, Ben and Jack talk about the chaos that comes when every campaign, landing page, or price change is a response to right now

If you’ve ever found yourself dropping everything to chase a metric, or wondering why all your “busy” doesn’t feel like progress, this one’s for you.

They get into:

  • The invisible cost of constant change
  • Why “quick wins” often lead to long-term stagnation
  • What happens when leaders optimise daily but plan rarely
  • The myth of control in short-term marketing
  • How reactive habits quietly erode your strategy

Listen in and see if any of it sounds too familiar.

This episode was co-hosted by:

Brand Strategist Jack Ferguson

And

E-Commerce Specialist Ben Reeves

Find Jack on LinkedIn here: Jack Ferguson | LinkedIn

Find Ben on LinkedIn here: Ben Reeves | LinkedIn

Follow The Push on LinkedIn here: The Push: Overview | LinkedIn

Follow The Push on TikTok here: TikTok - Make Your Day

Follow The Push on Instagram here: Instagram

Visit The Push website here: Marketing scenarios. Relatable problems. Practical solutions. | The Push Podcast

Visit Jack’s personal website here: Jack Ferguson — Brand Strategist

Visit Ben’s website here: https://benreeves.co/

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The PushBy Jack Ferguson


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