In this episode, Jack and Chanel discuss burnout, how marketers are susceptible to it, and how tying your identity in a high-growth brand can be addictive, but unsustainable.

We cover:

• How running 2 sold-out events in 1 day was a burnout breaking point
• What it’s like to go from high-functioning to non-functioning overnight
• Jack’s experience with burnout after launching 14 restaurants for a brand in a year
• How being “the face” of a breakout FMCG brand can blur every boundary
• What happens when ambitious marketers have to stop
• The emotional fallout of stepping away from a brand that has become your identity
• How posting about burnout on LinkedIn turned Chanel into an accidental poster child
• What burnout recovery really looks like

This episode was co-hosted by:

Brand Strategist Jack Ferguson

And

Founder of The Marketing Club and Independent Consultant Chanel Clark

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Find Chanel on LinkedIn here: Chanel Clark | LinkedIn

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Visit Jack’s personal website here: Jack Ferguson — Brand Strategist

Visit Chanel’s website here: Chanel Clark - Marketing Consultant

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