In this powerful episode of The 2.0 Grandma Podcast, we sit down with Cynthia Heyd—a creative powerhouse with over 35 years in advertising and production—who proves that life doesn’t slow down after 50, it levels up. From leading major campaigns across the globe to co-founding The Deli in her mid-50s, Cynthia has continually defied expectations and leaned into reinvention.Now a proud grandma, Cynthia opens up about how ageism in the industry became the unexpected fuel for her bold pivot—and how it inspired her latest passion project, Twinagers, a vibrant platform she co-created with her identical twin sister to redefine aging and celebrate midlife as a time of growth, creativity, and purpose.With candor, warmth, and a whole lot of wisdom, Cynthia shares what it means to embrace your “magic hour” and why now is the perfect time to take up space, speak up, and create something meaningful. This is a must-listen for any grandma ready to challenge the status quo and redefine what’s possible.🔗 Connect with Cynthia: Website: www.twin-agers.com Instagram & TikTok: @twinagers LinkedIn: Twinagers