Beyond Biz

S3E1. Starting Out In Business? Listen In

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Here is the first episode in a special 4 part mini summer series!


In this episode, Jazz and Amy discuss their early experiences in starting their sleep consulting businesses, sharing insights on initial offerings, challenges faced, marketing strategies, and the evolution of their businesses.


They emphasise the importance of simplicity, intentionality, and authenticity in building a successful business while navigating the complexities that inevitably can come with running a small business.


Key Takeaways:

  • Starting a business can feel overwhelming, but everyone begins somewhere.
    • It's important to keep your offerings simple when starting out.
      • Outsourcing tasks you don't enjoy can save time and reduce stress.
        • Building a clientele takes time and patience.
          • Being intentional with your time can lead to greater efficiency.
            • You don't need to have all the answers at the start of your journey.
              • Establishing boundaries with clients is crucial for sustainability.
                • Repurposing content can save time and effort in marketing.
                • Show up authentically to connect with your audience.


                  • Connect with us:

                  • Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2025 course dates⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
                  • On ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (@beyondsleepschool)
                  • Is sleep consulting the right career for you? ⁠⁠⁠⁠Find out here!
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                    Beyond BizBy Beyond Biz