March 02, 2023

S3E15 - Eric Melchor - Growing an e-commerce business to 30,000 users

26 minutes

Eric Melchor - Growing an e-commerce business to 30,000 users.

Do you have an e-commerce business and want to learn how to increase leads and convert more leads into paying customers? My next guest is the Partnerships & Personalization Ambassador at OptiMonk, a SaaS platform for e-commerce entrepreneurs. In today’s episode, we talk about how the company was built, the problems it solves, the number of customers they have, how much they charge, and key actions e-commerce entrepreneurs can do today to grow their brand. Please welcome Eric Melchor.

Key Timecodes

(00:49) - Show intro and background history

(01:48) - Deeper into his background and business path

(02:08) - Understanding his SaaS business model

(05:27) - The interaction of his SaaS business with other platforms

(06:26) - How OptiMonk can help other business

(08:25) - A bit about the personalization options of the platform

(10:06) - What is the unique thing that makes the platform stand out from the others?

(11:44) - Deeper into his path, building that business

(13:02) - Does the business have some profit-sharing model with the early employees?

(14:03) - Deeper into the numbers

(16:58) - One key takeaway for the listeners

(18:40) - A lesson learned or mistake made during the transition between the corporate and entrepreneurship world

(22:15) - A message from the guest

(23:34) - The worst advice he ever received

(24:12) - The best advice he ever received

(25:30) - Guest contacts

Payback Time Podcast

Payback Time is a podcast for investors. The goal of this podcast is to help make investing approachable and easy to understand. We will interview beginner and experienced investors and ask them to share stories on how they got started, what challenges they faced, what mistakes they made, and what strategy works for them today. The overall objective is to provide you with a roadmap that helps you become a better investor.

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