Are you a startup struggling to grow your brand and create demand? In this episode of the Brands of Brew Marketing Podcast, Andrew Bolis shares his top five growth strategies for startups in 2023. The most valuable lesson from this podcast is that startups should focus on affordable and sustainable strategies that create demand and build brand over time. Andrew emphasizes the importance of using existing content and focusing on distribution to get in front of the right people.

5 Growth Strategies to Build Brand & Create Demand in 2023 by Andrew Bolis:

1) Use cold email sequences to distribute relevant, high-quality, ungated content.

2) Deploy a company-wide LinkedIn program.

3) Partner with other companies on virtual events and research reports then cross-promote them.

4) Tap into existing communities, build an active presence and distribute your content.

5) Build your own community. Start by hosting a monthly invite-only virtual roundtable.

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