In this episode, host Justin Burniske (Meta-Dao), sits down with Elizabeth Engel (Spark Consulting), Jamie Notter (Culture Scientist), and Adam Savino (ASIS International) to explore how the Lean Startup methodology can help associations innovate smarter, faster, and with greater impact.

The group discusses how associations can apply Lean principles—like rapid experimentation, the build–measure–learn cycle, and data-driven decision-making—to test new ideas and develop non-dues revenue streams without wasting limited resources. They also dive into the cultural side of innovation: how to create space for change, embrace learning from failure, and move beyond the “loudest voice in the room.”

From overcoming internal resistance to exploring how AI can accelerate learning, this conversation offers practical advice and real-world examples for any association ready to adapt and grow.

🎧 Listen to learn:

• How Lean Startup principles translate to the association world

• Why culture can make or break innovation

• The importance of measuring what truly matters

• Ways AI can enhance experimentation and learning

Inspired by the recently released white paper “Lean at 10” (https://bit.ly/LeanAt10), this episode is a must-listen for association leaders looking to turn smart ideas into sustainable action.