Association Tech Insider

The final podcast in our MMC+Tech Recaps - in this one we talk about being an Inbox Hero, and how associations can start to think more strategically about their emails. Hosted by Justin Burniske, TPAC Chair, this podcast features Amy Gavin, Director of Digital Strategy, American Society for Nutrition, Tadu Yimam, Vice President, Digital Engagement, National Association of College and University Business Officers (NACUBO), Adam Savino, Vice President, Technology & Organization Effectiveness, ASIS International, and Apryl Alexander-Savino, Senior Director, Events and Marketing, Plastics Industry Association.

In an era of information overload, organizations must navigate internal inefficiencies to achieve effective external marketing and communications. This session covers "traffic cop" techniques to streamline coordination across teams and platforms. Discover strategic alignment, clear communication practices, and technological solutions that optimize engagement while curbing communication fatigue.

Find our guests online!

Amy Gavin - https://www.linkedin.com/in/amysgavin/

Tadu Yimam - https://www.linkedin.com/in/taduyimam/

Adam Savino - https://www.linkedin.com/in/adamsavino/

Apryl Alexander-Savino - https://www.linkedin.com/in/aprylsavino/

Justin Burniske - https://www.linkedin.com/in/jburniske/

Please follow us to get more Tech Insights on LinkedIn: ⁠⁠⁠https://www.linkedin.com/company/asae-tpac⁠⁠⁠ 

Hosted by Stephen Gabriel, Senior Director of Technology at American Health Law Association, this podcast recaps the MMC+Tech Session Selecting a New Association Management System: Lessons from the Trenches featuring Wes Trochlil, Owner of Effective Database Management, and Shannon Ollikainen, Chief of Staff at National Association of Mutual Insurance Companies (NAMIC).

The podcast discusses the seven key steps to an Association Management System (AMS) selection and implementation, why each step is so important, and uses NAMIC journey through the process to help illustrate how an association can manage each step.

Wes Trochlil - ⁠https://www.linkedin.com/in/wes-trochlil-a17146/⁠

Shannon Ollikainen - https://www.linkedin.com/in/shannonollikainen/

Stephen Gabriel - https://www.linkedin.com/in/stephen-gabriel-ab045a1b/

Please follow us to get more Tech Insights on LinkedIn: ⁠⁠https://www.linkedin.com/company/asae-tpac⁠⁠ 

Join hosts Melody Jordan-Carr and Carlos Cardenas on a fascinating journey into the mind of a leader with our special guest, Dr. Juan E. Rosario Jr., Psy.D., in this thought-provoking episode of the ASAE Tech Council Podcast. Dr. Rosario, an expert in neuropsychology, sheds light on the psychological traits that distinguish effective leaders and discusses how technological advancements can support leadership development.

In this episode, you'll discover:

Whether you're a seasoned executive or an aspiring leader, this episode will equip you with the knowledge and tools to understand and improve your leadership abilities through the lens of neuropsychology. Don't miss this blend of expert analysis and practical advice, tailored for anyone looking to make a significant impact in their professional journey.

Tune in now to gain a deeper understanding of what makes a leader truly effective in today's fast-paced world.

Brought to you by the ASAE Tech Council.

Get the inside scoop on how some associations are automating, augmenting, and accelerating marketing through AI. The conversation touches on some key considerations (DON'T COPY AND PASTE) as well as exciting innovations for associations as they look to deliver a better marketing experience to members.

Featuring the ASAE Marketing Professionals Advisory Council (MPAC), this podcast is hosted by Laura Sparks, Senior Marketing and Web Manager at the Entomological Society of America and features Eric O’Connor, Chief Innovation Officer at the American Association of Nurse Anesthesiology and Andrea Huggins, Director of Marketing at the American Association of Colleges and Universities.

Make sure to follow MPAC on LinkedIn: https://www.linkedin.com/company/asae-mpac/

Hosted by Wes Trochlil, Owner of Effective Database Management, this podcast recaps the MMC+Tech Session Unpopular Opinions: Challenging Conventional Thinking in Marketing and Technology featuring Laura (Sargent) Sparks, Senior Marketing and Web Manager at Society of Entomological, Rhoni Rakos, Director of Digital Strategy at fusionSpan, and Justin Burniske, Principal Consultant at Meta-Dao.

The podcast dives into the unique format of the session where each speaker was asked to defend an unpopular opinion as voted on by the audience in an effort to challenge assumptions and encourage everyone to apply critical thinking to their decisions.

Wes Trochlil - https://www.linkedin.com/in/wes-trochlil-a17146/

Laura Sparks - https://www.linkedin.com/in/lauraelizabethsparks/

Rhoni Rakos - ⁠https://www.linkedin.com/in/rhoni-rakos-0a02aa15/⁠ 

Justin Burniske - https://www.linkedin.com/in/jburniske/

Please follow us to get more Tech Insights on LinkedIn: ⁠https://www.linkedin.com/company/asae-tpac⁠ 

In our second episode in our recap series of TPAC sessions at ASAE's MMC+T Conference, Stephen Gabriel, Senior Director of Technology at American Health Law Association, talks with Rhoni Rakos, Director of Digital Strategy at fusionSpan about her session: Roadmapping Your Readiness for Emerging Technology!

Your news feed is flooded with stories about the opportunities and risks of artificial intelligence. But many associations are experimenting not just with AI, but with augmented reality, cloud computing, blockchain, and more. We live in a world where the next big leap in technology is always just around the corner.

There is a distinct lack of practical advice in this sea of solutions. How can your association best prepare for AI and other emerging technologies? What policies and systems do you need in place to successfully leverage emerging technologies? Is your data—the fuel for many emerging tech—ready?

Rhoni Rakos - ⁠https://www.linkedin.com/in/rhoni-rakos-0a02aa15/⁠ 

Stephen Gabriel - https://www.linkedin.com/in/stephen-gabriel-ab045a1b/

Please follow us to get more Tech Insights on LinkedIn: ⁠https://www.linkedin.com/company/asae-tpac⁠ 

On this episode of Association Tech Insider, we get an inside look at the MMC+Tech Precon event, hosted by the technology, marketing, communications and  councils. 
 
Rhoni Rakos, Director of Digital Strategy at fusionSpan and TPAC members hosts Carlos Cardenas, Sr. Dir. of Information Technology at National Board of certification and recertification for Nurse Anesthetists, Justin Burniske - Principal Consultant and Co-Owner of Meta-Dao, and Gretchen Steenstra - Dir of Client Strategy at DelCore Technology Solutions. 
 
The conversation covers the format of the precon event and what participants experienced, the case studies that were discussed, and the key outcomes and learning that emerged from the conversation and workshop. Join us as we get the inside scoop of this precon event! 
 
Rhoni Rakos - https://www.linkedin.com/in/rhoni-rakos-0a02aa15/ 
Carlos - https://www.linkedin.com/in/semperwifi/ 

Justin - https://www.linkedin.com/in/jburniske/ 

Gretchen -  https://www.linkedin.com/in/gretchensteenstra/  
 
Please follow us to get more Tech Insights on LinkedIn: https://www.linkedin.com/company/asae-tpac 

On this episode of Association Tech Insider, we discussed the overlap of Marketing and Technology, led by members of ASAE's Marketing Council and Technology Council.

Rhoni Rakos, Director of Digital Strategy at fusionSpan and TPAC members hosts Laura Sparks, Senior Marketing and Web Manager at Entomological Society of America and incoming ASAE Marketing Council Chair along with Amy Gavin, Director of Digital Strategy at American Society for Nutrition.

The conversation covers a wide swath of issues related to marketing technology, from the approach to marketing tools, how to measure the ROI of a tool, when to consider sunsetting a tool, and the importance of a close collaboration between the marketing and technology teams at your association.

Rhoni Rakos - https://www.linkedin.com/in/rhoni-rakos-0a02aa15/

Laura Sparks - https://www.linkedin.com/in/lauraelizabethsparks/

Amy Gavin - https://www.linkedin.com/in/amysgavin/

Please follow us to get more Tech Insights on LinkedIn: https://www.linkedin.com/company/asae-tpac

Tadu, Monica, and Tim convened to discuss diversity,

Tune into the latest episode of "Association Tech Insider," where we examine the vital dynamics of vendor management in the association sector. Hosted by Gretchen Steenstra, Director of Client Strategy at DelCor, and Alex Mouw, Principal Strategic Advisor for Membership Organizations at AWS for Nonprofits, this discussion navigates the shared responsibilities and strategic alignments necessary between associations and their technology vendors.

Episode Highlights:

1. Balanced Responsibilities: Explore with TPAC members and association community leaders the intricate balance of responsibility in vendor relationships. Ensuring both parties are proactive and clearly define their roles is crucial for a successful partnership.

2. Emergency Preparedness: Addressing the recent abrupt departure of a Sitefinity vendor, we delve into essential strategies for preparing and managing such emergencies. The importance of contingency plans and maintaining robust communication to swiftly handle vendor transitions is underscored.

3. Special Announcement: Progress Software, the owner of Sitefinity, has extended a special offer to associations impacted by the vendor departure, highlighting the importance of supportive vendor relationships in crisis times.

Featured Guests:

Gretchen Steenstra, Director of Client Strategy at DelCor, provides expert insights on strategic client management and crisis resolution.

Alex Mouw, Principal Strategic Advisor for Membership Organizations at AWS for Nonprofits, discusses leveraging cloud solutions for enhanced membership services.

Joanna Piñeda, CEO of Matrix Group, emphasizes the importance of strategic leadership and robust emergency planning.

Ray van Hilst, Director of Client Results at Yoko, underscores the necessity of effective communication and trust-building in sustaining productive vendor relationships.

Nicole Araujo, Client Engagement Director from Mighty Citizen, shares her expertise on partnership management and project execution.

Stephen Tidmore, Executive VP of Technology at Mighty Citizen, discusses managing large, complex technology projects that align with strategic goals.

Reggie Henry, Chief Information and Performance Excellence Officer at ASAE, highlights strategic considerations in managing vendor transitions effectively.

Don’t miss this enlightening conversation on mastering the complexities of vendor partnerships in the association space. This episode provides valuable strategies for enhancing your vendor management practices and ensuring your association is prepared for any situation.

Listen now to equip your association with the knowledge to manage vendor relationships more effectively and leverage these partnerships for long-term success.