Last week we left you in a bit of suspense…but, the wait is over! Part 2 of our social media episode is ready for you to dive into.

In our last episode, we spoke about social channel demographics and data (LOTS of data!). This week we are discussing the difference between paid and organic social content - and how you can integrate boosted posts.

There are also 5 Core Pillars of Social Media Marketing that are great to keep in your toolkit:

1. Strategy
2. Planning & publishing
3. Listening & engagement
4. Analytics
5. Advertising

Source: Buffer.com

We look forward to hearing how you use these tips within your social marketing strategies and daily activity.

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