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In this week’s episode, Dale and Brian talk about what really matters when building a great team. It’s easy to focus on résumés and experience, but they remind listeners that the real difference-maker is the person behind the skills. Every new hire will either contribute to the culture or contaminate it — which is why character always comes first.

They walk through the Three C’s they use when hiring: Character, the essential starting point; Culture, making sure someone fits the heartbeat of the organization; and Competence, the abilities needed to do the job well. Competence is still important, but only after character and culture are aligned.

The episode wraps up with a simple encouragement to “make the main thing the main thing.” When leaders protect their culture and prioritize character, they set their teams up to grow stronger, healthier, and more united in their mission.

Episode Highlights: 

• Developing & protecting culture.
• The 3 C Filter.
• The order matters.

Links Mentioned in Episode/Find More on ForeverLawn:

• www.foreverlawn.com
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• ForeverLawn’s Instagram: @foreverlawninc
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• Brian’s Instagram: @bkarmie
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This show has been produced by Adkins Media Co.