In Episode 7 of Season 4 of our #InTheWeedsPodcast, we start with Part 1 of our 4 Part series, where we are joined by our friend Steve Krezminski at Swarming Technologies. This series consists of 4 Steps to Profitable eCommerce, with Part 1 discussing the importance of knowing your user. We start the conversation off with some questions you should ask to get to know your buyers better and finish with points to know to ensure you are delivering on the customers’ expectations. Enjoy!