What Is My Brain? by Zlatko Bijelic

S4 EP9 | Chenell Basilio


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Summary

In this conversation, Chenell Basilio discusses the growth of her newsletter and the strategies she has used to attract subscribers. She also talks about her coaching services and audits for newsletters. Chenell shares some coaching tips and highlights popular deep dives she has done. She discusses the different approaches to newsletters and the future of the medium. Chenell also mentions her use of AI in newsletter creation and her plans for the future. In this conversation, Zlatko Bijelic and Chanel Basilio discuss the potential of incorporating audio and video components into newsletters. They explore the engagement and effectiveness of audio versions, with examples of YouTubers finding success with this format. They also delve into success stories of individuals building businesses through newsletters and the power of email marketing. The conversation highlights the importance of email as a foundational tool for engaging with an audience. Personal updates on workspace setup and podcast production systems are shared, along with the benefits of location independence. Listeners are encouraged to connect with Chanel Basilio on her website and Twitter.

 

Takeaways
  • Creating valuable content is key to growing a newsletter audience.
  • Coaching and audits can be additional revenue streams for newsletter creators.
  • Deep dives into successful creators can provide valuable insights and inspiration.
  • The future of newsletters may involve higher quality content and unique angles.
  • AI can be used to assist with newsletter creation, but human input is still necessary. Incorporating audio and video components into newsletters can enhance engagement and provide a more immersive experience for the audience.
  • Audio versions of newsletters have been found to be more engaging than traditional written formats, leading to increased reader retention.
  • Email marketing is a powerful tool for businesses, as it allows for direct and intimate communication with the audience.
  • Email serves as a foundational piece in a marketing strategy, providing a reliable channel for reaching and engaging with customers.
  • Creating a dedicated workspace and optimizing podcast production systems can improve efficiency and productivity.
  • Location independence offers the flexibility to work from anywhere, enabling individuals to pursue their passions on their own terms.
  •  

    Stay in touch:

    Check out https://www.zlatkobijelic.com 

     

    Follow Zlatko on X: https://www.x.com/zbijelic

    Follow Zlatko on LinkedIn: https://www.linkedin.com/in/zbijelic

    Follow Zlatko on Instagram: https://www.instagram.com/zlatko.bijelic

     

    Follow What Is My Brain? Podcast on X: https://www.x.com/whatismybrain_

    Follow What Is My Brain? Podcast on LinkedIN: https://www.linkedin.com/company/what-is-my-brain-podcast/

    Follow What Is My Brain? Podcast on Instagram: https://www.instagram.com/whatismybrainpodcast/

    Follow What Is My Brain? Podcast on TikTok: https://www.tiktok.com/@whatismybrainpodcast



    Follow Chenell on X: https://www.x.com/chenellco

    Follow Chenell on LinkedIn: https://www.linkedin.com/in/chenellco

    Follow Chenell on Instagram: https://www.instagram.com/chenellco/




    Chapters

    00:00 Introduction and Catching Up

    01:11 Growth of the Newsletter

    03:08 Coaching and Audits

    04:24 Coaching Tips

    05:36 Popular Deep Dives

    08:01 Different Approaches to Newsletters

    09:23 Researching and Writing Deep Dives

    10:38 Diversifying Revenue Streams

    11:20 Life Updates

    11:59 Starting Coaching

    12:30 Future Plans

    17:44 The Future of Newsletters

    21:30 Using AI in Newsletter Creation

    22:44 Finding Deep Dive Subjects

    24:13 Challenges and Adjustments

    26:49 Newsletter Growth

    30:20 Future Plans

    32:07 Connecting with Deep Dive Subjects

    32:57 Exploring the Potential of Audio and Video Components

    33:18 Engagement and Effectiveness of Audio Versions

    34:23 Success Stories: Building a Business through Newsletters

    35:09 The Power of Email Marketing

    36:23 The Importance of Email as a Foundation

    37:13 Personal Updates and Workspace Setup

    38:05 Podcast Production and Systems

    39:06 Home Setup and Location Independence

    40:08 Where to Connect with Chanel Basilio



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    What Is My Brain? by Zlatko BijelicBy Zlatko Bijelic

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