Payback Time

S4E23 - James I. Bond - How to create Millionaire Dollar Words and Phrases

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Did you know a single word or phrase can transform a business? My next guest shares several examples of companies that changed the name of a product or business which resulted in millions of dollars of revenue. However, finding the formula for what words and phrases work best, can be a little easier said than done and I push the guest on that, later in the show. If you’re looking to level up your marketing and sales copy, this episode is for you. Please welcome, James I. Bond.


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Key Timecodes

  • (01:27) - Show intro and background history
  • (11:14) - Deeper into his background history and strategies
  • (19:33) - Understanding his marketing strategies
  • (22:18) - How he start his creative process
  • (30:10) - Deeper into his creative naming strategies
  • (35:56) - How good names can fail and the optimal approaches
  • (47:15) - What is the worst advice he ever received
  • (48:17) - What is the best advice he ever received
  • (49:35) - Guest contacts

    • Payback Time Podcast

    A Podcast on Financial Independence. Hosted by Sean Tepper. If you want to learn how to escape the rat race, create passive income, or achieve financial freedom, you've come to the right place.


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    Payback TimeBy Sean Tepper
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