Nearly a million visitors came to Pictured Rocks National Lakeshore in Michigan’s Upper Peninsula in 2023, contributing over $45 million dollars to the nearby economies. For Alger County--with a population of less than nine thousand people—the park also supports 544 jobs. But hosting that many visitors and generating that much revenue does present unique challenges.  In this episode of the Lake Superior Podcast, Walt Lindala and Frida Waara talk with Hannah Bradburn, Visual Information Specialist at Pictured Rocks, to explore the park’s delicate balance between conservation and recreation.

Key Takeaways:

•  Visitor Growth: Pictured Rocks sees nearly a million visitors annually, nearly double from a decade ago, showcasing its growing popularity as a travel destination.
•  Invasive Species Management: Efforts to keep zebra mussels and other invasive species out of the park’s waterways are ongoing, with education and prevention playing key roles.
•  Seasonal Operations: The park operates year-round, with winter activities like skiing and ice climbing providing a draw for visitors, while summer months focus on hikes, kayaking, and camping.
•  Local Economic Impact: Visitor spending contributes millions of dollars to nearby communities like Munising and Grand Marais, supporting local businesses and fostering economic growth.
•  Historical and Cultural Preservation: Pictured Rocks plays a significant role in preserving both natural and historical landmarks, such as the Au Sable Light Station, offering visitors a chance to connect with the region’s past.

Quotes:

•  "Pictured Rocks is one of those parks that is best experienced from the water if you're trying to see the cliff - either taking a Pictured Rocks cruise or getting on a kayak tour."
•  “It’s super important for folks who are transferring their boats or their gear from different bodies of water that they clean, drain, and dry their equipment to make sure that Pictured Rocks waterways stay pristine.”
•  "If you're interested in working with the park service, reach out to a park, and there's probably room for your skill at a park, and many of us are more than happy to share our experiences."

Resources:

•  For more information on visiting or working at Pictured Rocks National Lakeshore, visit Pictured Rocks National Lakeshore (NPS.gov/PIRO). 
•  For more information about NPLSF, visit the National Parks of Lake Superior Foundation website (nplsf.org).

Don’t miss this insightful episode as Hannah Bradburn takes us behind the scenes of Pictured Rocks National Lakeshore, revealing how this beloved park balances growing visitation with vital conservation efforts. Tune in for an in-depth look at the stewardship behind one of the Great Lakes' most treasured landscapes.