Put simply, readability determines how easy or difficult it is to understand a piece of text.

When you consider how much copy a marketer writes in a day, whether that’s social posts, emails, blogs, or website copy, readability is pretty darn important.

The tools we explore in this episode include:

Datayze Readability Analyzer - Estimates the readability of a passage of text using the Flesch Reading Ease, Fog Scale Level, Flesch-Kincaid Grade Level, and other metrics.

WebFX Readability Test - Similar to Datayze, but tests the readability of your whole website.

Onmisend Email Subject Line Tester - Analyses and improves your email subject lines.

WordHippo - Basically a thesaurus on steroids.

 

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See you next week, mates!

Belle & Liz. x