SaaS Business with Fexingo: Software-as-a-Service Companies, ARR, and Recurring Revenue

SaaS Business with Fexingo: Software-as-a-Service Companies, ARR, and Recurring Revenue

By FexingoBusiness
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SaaS Business with Fexingo: Software-as-a-Service Companies, ARR, and Recurring Revenue episodes

  • SaaS Companies Are Moving to Consumption Pricing

    In this episode of SaaS Business with Fexingo, Lucas and Luna dig into the quiet shift away from flat monthly subscriptions toward consumption-based pricing. They use the example of a cloud-cost management platform that moved from per-seat pricing to metered usage and saw a 25% lift in net revenue retention in two quarters. Lucas walks through why founders love the model for alignment, why some customers hate it for unpredictability, and how the best companies mix a base fee with usage overages. They also touch on Stripe's billing tools and the psychology of the 'bill shock' problem, plus a warning about opacity. If you're a founder or product leader wrestling with pricing, this one's for you.

    #ConsumptionPricing #UsageBasedPricing #SaaSRevenue #NetRevenueRetention #PricingStrategy #CloudCostManagement #StripeBilling #MeteredBilling #SaaSBusinessModel #RecurringRevenue #SaaSFounders #ProductLedGrowth #Business #Technology #FexingoBusiness #BusinessPodcast #SaaSPodcast #PricingModels

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    8 min
  • Why SaaS Companies Are Cutting Free Trials

    Free trials have been a SaaS growth staple for over a decade. But in 2026, a wave of subscription software companies is quietly killing them off. This episode unpacks the shift away from the classic 14-day free trial toward paid pilots, usage-based demos, and "try before you buy" plans that put a credit card on file from day one. Lucas and Luna dig into the math behind trial-to-paid conversion, the rise of product-led sales, and the surprising reason why some founders now see free trials as an acquisition cost that never pays back. They also look at the enterprise side, where procurement teams are pushing back on pilots that drain engineering time. If you've ever wondered why you suddenly have to pay to test software that used to be free, this episode explains the economics driving that decision—and what it means for the next decade of SaaS pricing.

    #SaaS #FreeTrials #ProductLedGrowth #SaaSBusiness #SaaSPricing #RecurringRevenue #SubscriptionSoftware #CustomerAcquisition #TrialToPaid #PaidPilots #UsageBasedPricing #Tech #Business #Finance #Software #FexingoBusiness #BusinessPodcast #SaaSTrends

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    11 min
  • How SaaS Companies Are Using AI to Dynamically Adjust Pricing

    Lucas and Luna explore how a new wave of SaaS companies are using AI to adjust prices in real time based on customer usage. They unpack the case of TeamFlow—a mid-market project management tool—that changes its monthly per-seat fee depending on feature adoption rates. The hosts discuss why AI-driven pricing is gaining traction now (cheaper compute, better models), how it aligns price with perceived value, and the risks of customer backlash. They also touch on implementation hurdles like data quality and explainability. The episode closes with a question: will dynamic pricing become the norm, or will it remain a niche strategy for high-usage products?

    #SaaS #AI #DynamicPricing #PricingStrategy #TeamFlow #UsageBasedPricing #ValueAlignment #ArtificialIntelligence #MachineLearning #CustomerRetention #RevenueGrowth #BusinessStrategy #TechnologyTrends #ProductLedGrowth #RecurringRevenue #Business #FexingoBusiness #BusinessPodcast

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    7 min
  • Why SaaS Companies Are Charging Per AI Token

    In mid-2026, more SaaS companies are decoupling AI features from flat subscription fees and charging per token instead. Lucas and Luna break down why this matters—using a real example from a CRM platform that saw net-dollar retention jump from 110% to 140% after switching to token-based pricing. They unpack the economics: how customers pay only for what they use, how vendors reduce risk of cannibalizing core subscriptions, and why this model creates an entirely new AI revenue stream. Plus, they share a quick, honest note about how listener support keeps this podcast ad-free through Buy Me a Coffee.

    #SaaS #AIPricing #TokenBasedPricing #UsageBasedPricing #RecurringRevenue #NetDollarRetention #CRMSaaS #BusinessModel #Subscription #AIRevenue #CustomerSuccess #PricingStrategy #BusinessPodcast #FexingoBusiness #SaaSBusiness #TechPricing #AIEcosystem #Podcast

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    8 min
  • How SaaS Companies Use Community to Drive Retention

    In this episode of SaaS Business with Fexingo, Lucas and Luna explore how SaaS companies are investing in community platforms to reduce churn and increase expansion revenue. Using Notion as a case study — where over half of enterprise leads come from community templates — they break down the economics: lower customer acquisition costs, higher net dollar retention, and the shift from transactional relationships to ongoing loyalty. They also touch on Figma's community files and discuss why community-led growth is becoming a core retention strategy, not just a marketing channel.

    #SaaS #CommunityLedGrowth #Notion #Figma #CustomerRetention #NetDollarRetention #CustomerAcquisitionCost #RecurringRevenue #ARR #Business #Technology #BusinessPodcast #FexingoBusiness #RetentionStrategy #CommunityBuilding #UserGeneratedContent #TemplateEcosystem #SaaSBusiness

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    7 min
  • Why SaaS Companies Are Prioritizing Gross Retention Over Net Retention

    In episode 140 of SaaS Business with Fexingo, Lucas and Luna explore a subtle but significant shift in how SaaS leaders measure success. While net revenue retention (NRR) has long been the darling metric for investors, a growing number of companies are now putting gross retention — the revenue they keep without expansion — front and center. The hosts break down why expansion revenue is getting harder to come by in 2026, how falling NRR has forced CFOs to rethink customer success strategies, and what specific tactics companies like HubSpot and Intercom are using to boost gross retention. They also discuss the trade-offs between protecting existing revenue and chasing new growth, and how this metric shift is reshaping compensation plans and boardroom priorities. A timely episode for anyone building or investing in recurring revenue businesses.

    #SaaS #GrossRetention #NetRevenueRetention #CustomerChurn #RecurringRevenue #SaaSmetrics #CustomerSuccess #RevenueRetention #ExpansionRevenue #HubSpot #Intercom #ChurnReduction #SaaSGrowth #BusinessPodcast #FexingoBusiness #Podcast #SaaSStrategy #CustomerLoyalty

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    7 min
  • Why SaaS Companies Are Eliminating Monthly Plans

    Episode 139 of SaaS Business with Fexingo explores a growing trend among software companies: ditching month-to-month subscriptions in favor of annual contracts. Lucas and Luna break down the data behind this shift, citing a 2026 SaaS Capital study showing that annual-only billing can boost net revenue retention by 15 percentage points. They discuss the trade-off — longer sales cycles but higher customer engagement — and look at real-world examples, including a mid-market CRM company that saw gross retention jump from 85% to 93% after switching. The hosts also examine how companies like Notion are nudging users toward annual plans with discounts and feature limitations. Finally, they ask whether monthly subscriptions will become a rarity and what founders should consider before making the leap. If you're building a SaaS business, this episode offers a clear-eyed look at one of the most consequential pricing decisions you can make.

    #SaaSBusiness #BusinessPodcast #FexingoBusiness #AnnualContracts #SubscriptionPricing #CustomerRetention #RevenueGrowth #ChurnReduction #NetRevenueRetention #SalesCycle #PricingStrategy #SaaS #BusinessTechnology #PodcastEpisode #Notion #SaaSCapital #LucasAndLuna #MonthlyVsAnnual

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    7 min
  • How Hybrid Pricing Is Reshaping SaaS Subscription Models

    Lucas and Luna dive into the fastest-growing pricing trend in SaaS: blending per-seat licenses with usage-based consumption. With data from OpenView showing a surge to 45% adoption among SaaS companies, they explore why firms like Asana, Notion, and Snowflake are moving away from pure per-seat or pure usage models. They unpack the economics—higher customer lifetime value, reduced churn, and better alignment with enterprise needs—and the pitfalls: complexity in billing and customer confusion. Using Asana's recent pricing overhaul as a case study, the episode reveals why hybrid pricing is becoming the default for growth-stage SaaS companies and what it means for CFOs, product teams, and customers. A must-listen for anyone building or buying B2B software in 2026.

    #HybridPricing #UsageBasedPricing #PerSeatPricing #SaaS #SubscriptionModels #RevenueStrategy #Asana #Notion #Snowflake #OpenView #CustomerSuccess #B2BSoftware #ProductLedGrowth #CFO #BusinessAndTechnology #FexingoBusiness #BusinessPodcast #SaaSPricing

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    5 min
  • Why SaaS Companies Are Letting Enterprise Customers Sell Themselves

    Enterprise sales used to require demos, pilots, and lawyers. But a growing number of SaaS companies are removing human touchpoints entirely. Lucas and Luna explore how self-service enterprise adoption has doubled since 2023, why companies like Atlassian and Canva pioneered it, and what it means for long-term customer relationships. In Q2 2026, over 60% of new enterprise accounts at SaaS firms used self-service checkout, up from 25% three years ago. This shift is redefining sales roles, pricing strategies, and customer success. The hosts discuss the trade-offs between automation and personalization, and how businesses can balance efficiency with relationship-building. A must-listen for founders, sales leaders, and anyone tracking the future of B2B software.

    #SaaS #EnterpriseSales #SelfService #ProductLedGrowth #CustomerExperience #Atlassian #Canva #SalesTransformation #RevenueGrowth #BusinessStrategy #TechTrends #SubscriptionModel #FexingoBusiness #BusinessPodcast #Economics #Marketing #B2B #DigitalTransformation

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    9 min
  • Why SaaS Companies Are Offering Value Guarantees

    Episode 136 of SaaS Business with Fexingo examines the emerging trend of value guarantees in SaaS contracts. Lucas and Luna dissect how companies like Salesforce and Gong are tying financial compensation to customer outcomes, moving from seat-based promises to explicit ROI commitments. They explore a 2024 Forrester study finding that 22% of new enterprise SaaS deals include some form of value guarantee, up from 5% in 2022. The hosts discuss the legal complexities, the role of data tracking, and whether this is a genuine shift or a sales gimmick. They also touch on the implications for startup founders and enterprise buyers. A timely look at accountability in software-as-a-service.

    #SaaS #BusinessPodcast #FexingoBusiness #SaaSBusiness #ValueGuarantees #EnterpriseSales #SaaSContracts #CustomerSuccess #OutcomeBasedPricing #Salesforce #Gong #Forrester #ROI #SoftwarePricing #BusinessModel #TechTrends #CustomerAcquisition #Podcast

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    7 min

About SaaS Business with Fexingo: Software-as-a-Service Companies, ARR, and Recurring Revenue

From the publisher's feed

Lucas and Luna sit down to dissect the mechanics of subscription software businesses: how unit economics, churn, and net revenue retention collide to produce the ARR growth that investors love. Each episode takes one metric or model — cohort-based retention curves, expansion MRR from multi-year contracts, the tension between NRR and gross margin — and walks through real company filings and public deck disclosures. Lucas, a journalist with a habit of asking what the footnotes don't say, and Luna, who tests every assumption against operating data, don't preach playbooks. They ask: When does a 120% NRR mask a broken sales motion? Why do some SaaS firms hit the 'Rule of 40' while others hang at 20? And what does a flattening cohort curve actually imply for a board's next hire? This is the show for operators, investors, and founders who want to think in multiples and curves — not catchphrases. You'll leave with a sharper question about your own retention model, not a to-do list.