In today's episode of SaaSy Kate VanLue, VP of Sales and Partnerships at The Juice shares her journey from larger companies to a small startup, highlighting her transition challenges, especially as a working mother. She discusses the importance of work-life balance, gender bias, and pay transparency in the workplace. Kate also emphasizes the value of strong leadership, mentorship, and self-advocacy for women in tech. The conversation provides valuable insights for female leaders navigating career transitions and balancing professional and personal responsibilities.

The pandemic has transformed work-life balance into a "work-life blur." Christina Vanna Check and I discussed how our roles as tech leaders and parents have evolved in this new normal. From juggling late meetings to attending children's activities, Christina emphasizes the importance of setting boundaries and giving oneself grace. Flexibility has become essential in our interconnected world, enabling us to fulfill professional responsibilities while being present for our families.

In this episode of "SaaSy," host Annie Murlowski talks with Lauren Thompson about her non-linear career path from fashion to marketing, highlighting the importance of adaptability and passion in finding one's niche. Lauren discusses the challenges of agency work, the transition to remote work, and achieving work-life balance, particularly in the context of changing family dynamics. She shares personal experiences with gender bias and the necessity of proving value. Lauren also touches on the benefits of teamwork, cross-training, and the positive influence of mentors.

In this episode of "Sassy," host Annie Murlowski talks with Ada Pally, VP of Marketing at Dealpath, about the evolution of marketing and leadership in tech. Ada shares her career journey, from early marketing roles to her experiences at Shopify and building a digital agency. They discuss the challenges of marketing measurement, the impact of remote work on company culture, and the importance of meaningful in-person interactions. 

In this SaaSy  episode, host Annie interviews Latané Conant, a leader MarTech and CRO of 6Sense. They explore Latané career evolution from CMO to a customer success and revenue alignment role as CRO. Latané discusses the importance of customer empathy, maintaining a strong voice in strategy, and the trend of marketing reporting to sales. She shares her personal journey, overcoming dyslexia, and the significance of hard work, supportive colleagues, and sponsors. 

In this episode of SaaS we interview Tenisha Griggs, CEO of 37x, who shares her transition from layoff to leadership, tackling imposter syndrome, and striving for work-life balance. Tenisha discusses client relationships, strategic marketing, and the importance of trust and clear metrics. She opens up about the biases faced as a black woman in tech, the pressure to assimilate, and the need for inclusivity.

In this episode of SaaSy we chat with Jane Serra about her career in B2B marketing and her podcast "Women in B2B Marketing," aimed at amplifying women's voices in the field. We discuss  the challenges women face in tech leadership, including the low representation in senior positions amd covers the rise of fractional roles and their impact on marketing teams, work-life balance.

Topics Discussed  

• The 3% Movement 

In this episode of the "Sassy" podcast, host Anne Murlowski interviews Andrea Galvez, VP of Client Success at Lionize, about her journey in the tech industry and her role in influencer marketing. Andrea discusses her accidental entry into marketing and her passion for the evolving field of marketing, where she helps clients develop strategies as part of her role.

In this episode of "Sassy," host Annie Murkowski talks with Carmen Cedeño from Alma about her career in demand generation and the company's mission to improve mental health care access.

In this episode of SaaSy host Annie Murphy interviews Rosalyn Raj, who shares her experiences as a woman in tech and head of marketing for LG's digital health business. Rosalyn reflects on her career journey, the importance of storytelling in her role, and how she overcame a toxic work environment to prioritize her mental health. She discusses the biases she faced, her approach to defining success, and the fulfillment she finds in her consulting business.