Nick Huber is an experienced freelance business journalist and content consultant. He specializes in writing about professional services and business-to-business technology. During his 25-year career, he has reported for some of the world’s biggest media organizations, including the BBC, dozens of trade magazines including Accountancy Age, and business publications. As a content strategist specializing in thought leadership, he has ghost-written blogs, White Papers, and opinion articles for top-10 accounting firms, top tech companies and global consultancies.   Outline

• Introduction to Nick Huber.
• How he got interested in journalism.
• The quality of thought leadership has not improved much.
• How can we write about what the audience wants to read?
• What is a value to the person who is going to use this technology?
• The state of thought leadership is better than it was 20 years ago.
• Who is a hero of Nick’s and why?

  Offer email Nick for a free, 30-minute call to ask my advice on their thought leadership/content marketing or their media strategy.

John McCartney. With more than 20 year in PR and marketing, John has led traditional PR and social media campaigns for technology, advertising, marketing, and media brands. He achieved his lifelong dream of starting his own company, Jmac PR, to build a business that values people. In addition, John looks to create an environment that nurtures the next generation of publicists and marketers who are committed to their enduring visions and values, which will make a meaningful impact on the industry. John is also very active in the PR community, having held several leadership roles in PR trade associations.   Outline

• Introducing John McCartney, Jmac PR.
• Why do you do what you do?
• What are some of the emerging trends and technologies in public relations?
• How does he see this playing out? How does he see it playing out?
• What’s specific to technology specific to the PR industry?
• Who is John’s hero?

Marta Hobbs was born in Szczecin, Poland, and immigrated to the United States at the age of 13, fleeing the Communist oppression of her homeland as a political refugee.  After a decade-long successful career in TV Production in New York City, Marta co-founded a multi-billion dollar business, CheapCaribbean.com, with her husband Jim.  As the founder and teacher of SoulCare – a spiritual practice to slow down the body, quiet the mind and reconnect with the soul – Marta now guides others toward healing, self-discovery, and living a heart-centered and soul-led life. Her book is entitled Unraveling: A woman's search for freedom and the journey of coming home   Outline

• Why do you do what you do?
• Unraveling a Woman’s Search for Freedom and the Journey of Coming Home.
• Why is there a search for freedom?
• Viktor Frankl’s story is very similar to your story.
• Who is a hero of yours and why are they?

Mark A. Mears is a #1 Best Selling author, keynote speaker, consultant, and visionary business leader. He has a significant track record of building shareholder value. He has driven innovation and profitable growth among world-class, high-profile brands. Today, Mark serves as Chief Growth Officer for LEAF Growth Ventures, LLC—a consulting firm helping individuals, teams, and organizations find purpose in fulfilling their true growth potential while making a positive, lasting difference in the world. Mark is also a member of the Senior Leader Network within Conscious Capitalism, Inc. and has just released a new book, The Purposeful Growth Revolution: 4 Ways to Grow from Leader to Legacy Builder.   Take the Purposeful Growth Self-assessment.   Outline

• Mark’s Introduction. 0:01
• Why do you do what you do? 0:50
• The Purposeful Growth Revolution: Four Ways to Grow from Leader to Legacy Built. 2:26
• What is the definition of a purposeful growth revolution? 4:06
• Why it’s important to look at yourself as a whole person. 5:52
• Mark shares an example of a hero who took the time to write down three things he does really well and then used it to become a better leader 9:01

Friedemann Schaub is an M.D. and Ph.D., a physician, researcher, personal development coach, and the author of the award-winning book The Fear and Anxiety Solution. His newest book, The Empowerment Solution: Six Keys To Unlocking Your Full Potential With The Subconscious Mind was recently released. He is also the host of the “Empowerment Solutions” podcast.   Outline

• Dr. Friedemann's Introduction. 0:01
• Our subconscious mind is in charge of our emotions. 1:42
• Chronic anxiety and episodic anxiety:. 3:27
• You have the whole gamut of feelings available to you -. 5:33
• Why the conscious and the subconscious don’t always work together. 6:49
• “The heroes are the ones that are still saying yes to life.”. 8:02

Across three episodes, Jeff Richards and David Beard from the Sage CRM team talk with Gary Bissig, Senior Vice President at LabRepCo, a Sage CRM customer for over 10 years & one of the largest and most respected consultative laboratory equipment sales organizations in the United States.

In this episode, Gary talks about managing the "cultural changes" with the introduction of a new system, changes to closure rates seen by the sales team after the system went live and the pivotal moment when CRM delivered a fundamental shift to the business.

Misha Rubin has worked with hundreds to reinvent their careers and reenergize their lives. He is a career educator and CEO of The Career Leap. He aims to help people find their paths, realize their potential, and thrive at work. He was a Partner at Ernst & Young, spending 15 fruitful years of his career. He advised hundreds of Wall Street executives, sold and managed hundreds of millions worth of projects, and guided countless professionals in their careers. Misha experienced both success and misery in the corporate world. This pushed him to seek answers to important questions of purpose, fulfillment, and empowerment, and, most importantly, how to realize them in the workplace.   Outline

• Misha’s Introduction. 0:01
• A moment of choice and a moment of truth. 0:55
• The importance of career education in our society. 2:13
• Why you need to have a systematic approach to change your career. 3:27
• The wild problem is that we don’t really understand the ramifications of our choices until after we get there. 5:15
• Who is a hero of yours and why are they? 6:44

Sir Darren Jacklin has personally trained 157 Fortune 500 companies over 23 years. He has traveled to almost 50 countries on 4 continents. A world-Class Speaker, Corporate Trainer, he has rang the Closing Bell at Nasdaq 3 times in New York City, raised $100 Million USD for Global Philanthropy Projects through his International Family Foundation, and built an International certified CPA Firm called Profitopia to a multiple 7 Figure Business in less than 2 years. Sir Darren was  “Knighted” by His Royal Highness of The Royal Family of Spain on June 4, 2022, for his acknowledgment of Global Philanthropy and Entrepreneurship.   Offer: E2E Hiking Fundraiser    Outline

• Introducing Sir Darren Jacklin. 0:01
• Why do you do what you do? 0:54
• How to get into the habit of hiking. 2:31
• A foundation arm for his charity 4:00
• How often are you having the hikes that you started? 5:34
• How do you remember your heroes? 7:46

Andrew Cohen - Since 1997, Andrew has been the CEO and Managing Partner at EVOKE, an award-winning Digital Transformation company that partners with their clients to build modern workplace solutions for nearly every common organizational and technological challenge imaginable. In 2019, Andrew launched the EVOKE Engage division which focuses on automation and streamlining processes. He joined Netsurit at the beginning of 2022 and this now allows Netsurit to provide their clients with guidance and solutions on using technology to maximize ROI.   Outline

• Introducing Andrew Cohen, CEO of Evoke. 0:01
• How did you get into the world of design? 0:50
• The business automation assessment. 2:12
• What stops these companies from getting the maximum ROI from the solutions they already implement? 3:44
• What is the importance of the subscription model? 5:41
• "When I used to be a kid, mythology was big for me." 7:24

Chris Mele, the Managing Partner for Software Pricing Partners, where he and his team have launched some of the software industry’s most transformative monetization strategies. As a former software company founder himself, Chris focuses on the impact effective licensing, packaging, and pricing strategies can make on the most essential software company metrics: revenue, profit, and valuation.  His business journey and how learning the art and the science around software monetization forever changed his perspective on what it means to run a profitable and successful software company.   Outline

• Introduction to Chris Mele and the importance of pricing.  0:02
• Is using inflation to justify a price increase a trap for software companies? 1:02
• Is there any cost justification for pricing? 3:02
• How do you sell value when the packaging isn’t aligned? 5:19
• The more that we can boil things down to a common set of semantics or language, the better we can share knowledge. 7:11
• Talk about being inside the revenue model 9:10