Sage Up With Pritika Loonia

Aryan Tripathi, Founder of Adymize breaks down the exact system he uses to build and scale D2C brands on Meta from finding your winning customer persona to running ads that actually convert.If you're a founder, marketer, or someone trying to figure out why your ads aren't working, this one is for you.What you'll learn:→ The #1 mistake new D2C founders make (and it's not what you think)→ The 5 Persona Framework - how to find the exact customer who will buy→ How to steal customers from big brands using Comparison Ads→ Why 95% of brands get stuck in a scaling loop - and how to break out→ Ads vs Influencer Marketing: where should your ₹1 lakh go?→ How Repeat Rate can turn a small brand into a unicorn00:00:00 - 00:01:48 - Trailer00:01:48 - 00:03:26 - Biggest mistake new businesses make when running Ads00:03:26 - 00:05:35 - Should you love your product before it's proven? - Real talk00:05:35 - 00:09:58 - The 5 Persona Framework - How to find your winning customer (Sunscreen example)00:09:58 - 00:13:20 - Which persona to target first - Low budget vs high budget strategy00:13:20 - 00:16:40 - How to steal customers from big brands —-Comparison Ads strategy00:16:40 - 00:20:00 - Scaling a D2C brand -Why 95% get stuck in one loop00:20:00 - 00:22:40 - Fish Oil case study - How to 10x your audience with same product00:22:40 - 00:26:45 - Emotions in Ads - Why "mummy-papa ke liye" angle actually works00:26:45 - 00:30:30 - T-shirt brand from scratch - Step-by-step for small budget founders00:30:30 - 00:33:30 - Niche vs Mass product - What actually works in D2C today00:33:30 - 00:38:00 - Returns problem in D2C -How to reduce & handle it00:38:00 - 00:45:00 - Meta Ads -What's working right now, what's dead00:45:00 - 00:52:00 - Claude AI vs ChatGPT for Ad copy - Why Claude wins00:52:00 - 00:58:00 - ₹2 lakh budget - Ads vs Influencer Marketing, the real answer00:58:00 - 01:05:00 - Repeat Rate is everything - How to build a unicorn with retention01:05:00 - 01:10:00 - Conversion Rate Optimization - Landing page mistakes everyone makes01:10:00 - End - Aryan's agency journey - 21 years old, ₹70 Cr ad spend, what's nextConnect With Aryan Tripathi -https://www.instagram.com/aryan_optimizer/ Instagram - Connect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id1517629945

Ever wondered if period pain is actually normal, or if we’ve just normalized it? 🤔 In this candid conversation with Dr. Suchitra Jain, we dive deep into women’s health, from periods, PCOD, and pregnancy myths to the everyday struggles no one talks about.From tampons vs. menstrual cups, to why acne shows up right before your cycle, to the hidden truths about PCOD and pregnancy risks, this episode is packed with answers every woman should know.00:00:00-00:01:45- Trailer00:02:05-00:34:30- Period Pain / Symptoms and Myths / PCOD & PCOD 00:34:31-00:42:45- Pregnancy diet / Myths00:42:46-00:56:24- Child when in womb can see! 00:56:25-01:07:23- Post pregnancy care 01:07:24-01:13:32- Women must get these tests done! Connect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id1517629945

From everyday overthinking and constant restlessness to clinical anxiety that quietly affects work, relationships, sleep, and self-worth, we break down what anxiety really is and what it is not. Dr. Garg explains why anxiety is rising so sharply today, how our mind and body stay stuck in survival mode, and the subtle signs people often ignore for years.We talk about panic attacks, health anxiety, social anxiety, overthinking loops, medication myths, therapy hesitations, and when anxiety becomes a medical concern rather than just “stress.” Most importantly, this episode focuses on clarity, not fear, how to understand your anxiety, respond to it correctly, and seek help without shame.If anxiety has ever made you feel confused, weak, or out of control, this conversation will help you see it with more compassion, logic, and hope.Dr Sanjay Garg Senior Consultant Psychiatrist Fortis Hospital, Kolkata Phone: 033 6628 4444Connect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:02:20 - Trailer00:02:21-00:08:09 - Ghabrahat anxiety hai? Symptoms kya hai?00:08:10-00:16:43- These people are more prone to "Anxiety"00:16:44-00:18:30- Special advice for WOMEN 00:18:31-00:22:32- Mujhe Anxiety hai to kya karu?00:22:33-00:32:26- These NUTRIENT deficiency could lead to Anxiety00:32:27-00:41:40- What medicine does during anxiety?00:41:41-00:47:26- Can I have STRESS even if I love my work?00:47:27-00:55:37- Psychiatrist ke paas jaau ya psychologist?00:55:38-01:02:02- What is social media doing to our mental health?01:02:03-01:15:04 Teenage with non supportive parents, kya kare?

Prashakha Solanki is a clinical psychologist who works closely with individuals and couples dealing with emotional and relationship challenges.In this episode, we have an honest conversation with her on infidelity, why it happens and how people justify cheating to themselves.We talk about emotional vs physical cheating, guilt, denial, and the psychological patterns behind betrayal.The discussion also covers the impact of cheating on the partner who is cheated on - trust issues, self-doubt, anger, and emotional trauma.Prashakha shares practical, grounded insights on how to cope, heal, and move forward after infidelity.This episode focuses on clarity and understanding, without judgement or sensationalism, for anyone trying to make sense of infidelity.Connect with Prashakha Solanki -9560171228Prashakha Solanki, Clinical Psychologist, Hypnotherapist, Founder of MySpace - Psychological Wellness centerConnect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:01:25- Trailer00:01:26-00:08:01- Why people cheat?00:08:02-00:14:17- What does a person goes through when they are cheated on?00:14:18-00:18:11- Will things ever become normal again?00:18:12-00:24:20- Second chance?00:24:21-00:30:30- Why bollywood is normalising cheating?00:30:31-00:38:11- No more SECOND CHANCE if this happens! 00:38:12-00:45:52- What if I love my partner but still attracted towards another person?00:45:53-00:58:51- Why are people even cheating so casually?

Snehal Saraf is an experienced psychologist from Kolkata, trained in Counselling Psychology from TISS Mumbai. She works with individuals, couples and families, helping them navigate anxiety, relationships and major life decisions with clarity and self-awareness. Her style is warm, practical and deeply reflective.In our conversation, we broke down arranged marriage into simple, real-life pointers:1. How to understand your own expectations before meeting anyone2. How to spot emotional green flags and red flags early3. How to communicate honestly without overthinking4. How to handle family pressure without losing your voice5. How to stay calm and grounded while making a big life decisionCONNECT WITH SNEHAL SARAF - Website - https://www.snehtherapy.com/Instagram - https://www.instagram.com/snehtherapyConnect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:02:25 - Are you ready to get married?00:04:38 - How to prepare yourself for arranged marriage? 00:09:04 - How to handle if someone rejects you?00:14:52 - What should you talk about in first meeting?00:21:50 - What to observe in first few meetings?00:25:24- How to say NO without hurting the person?00:30:09- Pressure from PARENTS! 00:33:19- How to check COMPATIBILITY! 00:41:24- Before saying YES, one last thing!00:48:12- What if I have doubts after ROKA / ENGAGEMENT ?00:51:35 - Early ARRANGE MARRIAGE days tips

Mayank Bindal, Snap-E Cabs ke founder hai, jo ki ek EV-only cab company hai jise unhone scratch se banaya hai, aur iske 1000 se jyada ev cabs aap kolkata aur delhi jaise sehro mein dekh sakte ho. IIs ep hum janenge kya ev charging stations ka business petrol bunk ke business ko replace kar sakta hai? Pehle 1000 customers kaise milte hai, scaling secrets and mindset! Connect With Mayank -https://www.linkedin.com/in/mayank-bindal-47765177/Connect With Pritika -Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:01:37 - Intro Trailer00:01:58-00:04:15- How Snap-E Started00:04:16-00:12:10 - Starting with Kolkata, was it difficult?00:12:11-00:15:04- Initial challenges00:15:05-00:27:00 Word of mouth or Big marketing budget?00:27:01-00:32:27 - How they train the drivers for consistent service00:32:28-00:41:29- Charging Stations ka future kya hoga?00:41:30-00:46:18 - Ola/Uber/Rapido should do this00:46:19-00:47:58 - Biggest issue with EV cars00:47:59-01:02:39- Is making money difficult?

Why does a house full of celebration turn tense within weeks of a wedding?That’s the question we explore with Kolkata-based psychologist Prachi Rathi, who has spent years helping families decode this exact shift.In this episode, we break down:• What changes inside a mother the moment she becomes a saas• The emotional shock a new bahu faces after the honeymoon phase ends• How unspoken expectations turn into daily friction• Why the husband becomes the unwilling referee between two people he loves• Joint vs nuclear living- what actually works today• Simple, practical steps any family can start today to rebuild warmth and trustIf you’ve ever felt the distance, confusion, or pressure that enters a home after marriage, this conversation will feel like a mirror.Connect With Prachi - Instagram - https://www.instagram.com/__letsmile__LinkedIn - https://www.linkedin.com/in/prachi-rathi-letsmile/Website- https://letsmile.inConnect With Pritika - Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:02:27 - Trailer00:02:28-00:07:10 - Rishte mein khataas aati hi kyu hai? 00:07:11-00:12:39- How to make things right now?00:12:40-00:20:38- What are in laws going through emotionally?00:20:39-00:23:29- What should a NEW BAHU do?00:23:30-00:27:53- What should a NEW HUSBAND do?00:27:54-00:35:07- How can HUSBAND not be a sandwich and still help?00:35:08-00:46:40- Relationship with in laws is very bad, SOLUTION! 00:46:41-00:55:18- How to make TRANSITION easier for the PARENTS / IN LAWS?00:55:19-01:03:00- Role of BAHU's parents in this dynamic 01:03:01-01:18:05- ONE BIG SOLUTION TO THIS BIG PROBLEM!

Watch this episode on Youtube - https://youtu.be/IqXP_NuZ2_E

Vivek Bajaj is the co-founder of StockEdge and ElearnMarkets, two platforms that have made stock-market education accessible to millions of Indians.A Chartered Accountant, Company Secretary, and IIM Indore graduate, he’s spent over two decades in trading, derivatives, and financial education.Through his companies, he’s helped everyday people understand how markets really work and how to make smarter money decisions.In this episode, he breaks down trading for absolute beginners, what to do if you have just ₹20,000, how to manage risk, build discipline, and start your journey toward financial confidence.Connect With Vivek -Instagram - https://www.instagram.com/vivbajajYoutube PLAYLIST - https://youtube.com/playlist?list=PLbLq81ZyYioet91g2LQ06RV61ziQSy1oe&si=OajfRpadcaMFEUoJWebsite - https://vivekbajaj.com/ Connect With Pritika - Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:01:49 - Trailer00:01:50-00:07:27 - How to begin?00:07:28-00:15:06 - How to start with 20k only?00:15:07-00:17:58 - How to RESEARCH for a good stock?00:17:59-00:20:51- BIGGEST mistake new trader does?00:20:52-00:24:25 - What should I study in COLLEGE if I want to be a trader?00:24:26-00:33:50 - BEST ADVICE TO BEGIN!00:33:51-00:40:31 - How to crosscheck a stock TIP00:40:32-00:45:02 - TWELVE WEEK CHALLENGE

Deepak Bhati, Co-founder of DigiWhistle, has worked with over 300 brands, from top fintech giants to lifestyle startups- helping them crack the influencer marketing code. In this episode, we go deep into the creator economy, the truth about brand deals, and what it really takes to grow as a modern-day influencer.We talk about– How brands actually choose creators– The future of influencer marketing in India– The business side no one talks aboutIf you’re a creator, marketer, or brand founder, this episode will change the way you look at influencer collaborations.Watch till the end for insider secrets from someone who’s seen it all, from viral campaigns to influencer controversies.#InfluencerMarketing #CreatorEconomy #PritikaLoonia #DeepakBhati #SageUpWithPritikaLooniaConnect With Deepak - Instagram - https://www.instagram.com/cadeepakbhati/LinkedIn - https://www.linkedin.com/in/ca-deepak-bhati-333b8b57/Business - https://digiwhistle.comConnect With Pritika - Podcast Related Emails - [email protected] https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00-00:02:02 - Trailer00:02:03-00:07:42 - What is Influencer Marketing Agency?00:07:43-00:18:20 - Brand onboarding process 00:18:21-00:24:56 - Small Budget Influencer Marketing 00:24:57-00:35:57 - Creator onboarding process00:35:58 -00:46:58 - Creators kaha galti kar rahe hai? 00:46:59-00:50:39 - When to stop doing BARTER COLLABS?00:50:40-00:54:42 - Why is CREATOR's life so STRESSFUL?00:54:43-00:59:53- Creator Brand Launching Strategy 00:59:54- 01:01:32 - Negotiation technique for CREATORS01:01:33- 01:12:41- Must LISTEN for creators

Dolly Jain ek aisi kalakaar hain jinhone saree draping ko ek profession, ek identity bana diya. From Bollywood icons like Deepika Padukone aur Priyanka Chopra, to Ambani shaadiyan, unki kala ne har stage par chhaap chhodi hai.Is episode mein, aap dekhenge kaise unhone ek simple skill ko apna empire bana diya, aur kya cheezein unhe alag banati hain. Aap sunenge unke celebrity experiences, backstage secrets aur woh tips jo shayad kahin aur unhone share na ki ho. Yeh sirf ek fashion journey nahi, balki ek inspiring life story hai jo aapko naya nazariya degi.Connect With Dolly Jain -Instagram - https://www.instagram.com/dolly.jain/Facebook - https://www.facebook.com/DollyJainStylist/Youtube - https://www.youtube.com/@dollyjainindia Connect With Pritika -Podcast Related Emails - [email protected] Instagram- https://www.instagram.com/pritika.looniaListen to the full podcast here - https://www.youtube.com/@PritikaLooniaOfficial Facebook - https://www.facebook.com/captainpritika/Learn From Me - www.pritika.co Listen to my podcast on - Jio saavn - https://www.jiosaavn.com/shows/sage-up-with-pritika-loonia/2/ZukCx7qhBVQ_ Spotify- https://open.spotify.com/show/7ErewAP263SgLXOUE8V0SI?si=f0c13ec52bb74062 Apple Podcast- https://podcasts.apple.com/in/podcast/sage-up-with-pritika-loonia/id151762994500:00:00 - 00:02:30 - Trailer00:02:31 - 00:04:12 - How did I got into Saree Draping00:04:13 - 00:21:38 - I struggled a lot, but did not give up00:21:39 - 00:28:36 - Pressure behind CELEBRITY weddings 00:28:37 - 00:33:27 - Do this if you want to be successful in a NICHE industry00:33:28 - 01:07:37 - How much to CHARGE? & Dolly's wisdom!