Sales Archives - Kami Guildner

Sales Archives - Kami Guildner

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Sales Archives - Kami Guildner episodes

  • Strategic Partnerships That Amplify Your Brand and Your Voice with Kristen Olson

    Today’s conversation is going to light you up if you’re ready to claim your voice, expand your visibility, and build a brand that opens doors. I’m joined by Kristen Olson, creative disruptor, athlete, brand strategist, and the powerhouse behind KO Alliance and the globally ranked Turmeric & Tequila podcast.

    We talk about sponsorship in a very real, accessible way — not as chasing brands, but as building relationships that make sense for your mission, your message, and the audience you serve. Kristen shares what makes a pitch meaningful, why authentic alignment matters, and how she matches her clients to partners that help them amplify their voice and impact.

    In This Episode:

    • Why brand is more than a logo or platform and how it becomes a community people want to belong to
    • Why traditional branding feels off for many women entrepreneurs and how to reclaim it in a way that feels true
    • How mission, vision, and values create trust, loyalty, and long-term growth
    • What elite athletics teaches us about leadership, teamwork, and aligned partnerships
    • How to approach brand partnerships and sponsorships with clarity, confidence, and integrity
    • The key question to ask before pitching any sponsor or collaborator
    • Why personal brand is an act of leadership and self-trust, not performance
    • What women stepping into greater visibility need to understand right now
    • The role of boundaries and alignment in building a business that supports your life
    • Kristen Olson is the Founder & Principal of KO Alliance, LLC, a consultancy specializing in brand strategy, partnerships, and human optimization marketing, where she has worked with world-class companies including Red Bull, Nike, and Reebok. Kristen is also the founder and host of the globally ranked Turmeric & Tequila™ Podcast (top 2%), where mission-driven leaders, athletes, entrepreneurs, and changemakers share their journeys of questioning the status quo and leading with authenticity.

      About the Host:

      Kami Guildner believes women’s voices matter. She is a connector. A storyteller. A business coach for high vibe women entrepreneurs helping them #RaiseUP their Voice, Vision and Visibility for Impact and Business Growth.

      Kami helps her clients build businesses they love with more time prosperity and more wealth prosperity. She weaves soulful-inspiration into mindful business strategies, and this Soul+Strategy™ approach to business helps her clients succeed in business and worldly impact.

      Her clients scale and grow their businesses with a more feminine, abundant approach. Her community of entrepreneurs is creating a new paradigm of entrepreneurship, helping each other raise up in a ripple effect of impact. Her clients have gone on to reach extraordinary heights as consultants, coaches and leaders – achieving exponential revenue growth, landing on big stages, starting software companies, launching new professional organizations, transforming corporate cultures and transforming lives. They are influential and they are changemakers.

      Kami is the founder of the Extraordinary Women Ignite Conference and host of the award-winning Extraordinary Women Radio™. She is the best-selling author of Firedancer: Your Spiral Journey to a Life of Passion and Purpose and was named to the 2020 Twenty-Five Most Powerful Women in Business List by the Colorado Women’s Chamber of Commerce.

      “Brands to me are community. It’s a group of like-minded humans that are passionate about a similar cause.” ~Kristen Olson

      To learn more about Kristen, visit her website and connect with her on Instagram and Facebook.

      Kristen Olson’s Show Notes

      The post Strategic Partnerships That Amplify Your Brand and Your Voice with Kristen Olson appeared first on Kami Guildner.

      25 min
    • Business Exit Strategies: Emotional & Strategic Guidance for Women Entrepreneurs with Renita Wolf, Episode 391

      What’s your exit plan? We pour so much of ourselves into building our businesses—our time, our energy, our vision. But far too often, we don’t think about how we’ll leave them. And not just from a financial standpoint, but from a place of purpose, alignment, and legacy.

      Today’s guest, Renita Wolf, is here to change that conversation. After a high-level career in finance at Fortune 50 companies like Wells Fargo and Hewlett-Packard, Renita launched Poe Wolf Partners to help business owners—especially women—exit their companies with clarity, confidence, and intention. She blends rock-solid financial strategy with soul-centered planning, guiding entrepreneurs to grow, prepare, and let go of what they’ve built in a way that feels aligned and empowering.

      In This Episode:

      • How Renita Wolf transitioned from a corporate career in finance and mergers & acquisitions to empowering women entrepreneurs with strategic, heart-centered business exit planning.
      • Why preparing for a business exit is both an emotional and financial journey—and how addressing both sides leads to a successful and values-aligned transition.
      • The hidden risks that can sabotage even the most profitable business sales—and what proactive entrepreneurs must do to build a company that buyers are eager to acquire.
      • How to transform your expertise into sellable business assets—and why this can eliminate the need for a lengthy earn-out after selling.
      • Why defining your ideal buyer early—and aligning the sale with your mission and values—can protect your legacy long after you exit.
      • Key steps to start now to make your business sell-ready: build recurring revenue, document your systems, and remove yourself from daily operations.
      • How Renita supports women business owners in the emotional “what’s next” after selling—serving as a trusted advisor, big sister, and fiduciary advocate with flat-fee transparency and strict confidentiality.
      • Renita Wolf is the founder and CEO of Poe Wolf Partners, a boutique consulting firm that helps entrepreneurs grow, prepare, and exit their businesses with clarity and confidence. With over 25 years in senior finance roles at companies like Wells Fargo and Hewlett-Packard, Renita brings a powerful blend of financial acumen and heart-centered strategy to her work. She specializes in helping mid-market business owners build value and plan intentional exits—combining her expertise in acquisitions, valuations, and due diligence with a holistic approach that honors both the personal and professional sides of business ownership. Renita’s mission is to help entrepreneurs design their next chapter with purpose—because exiting your business isn’t the end; it’s a new beginning.

        “Exit planning is all about the emotions and the heart.” ~Renita Wolf

        To learn more about Renita, visit her website. You can also connect with her on LinkedIn and YouTube.

        Renita Wolf’s Show Notes

        The post Business Exit Strategies: Emotional & Strategic Guidance for Women Entrepreneurs with Renita Wolf, Episode 391 appeared first on Kami Guildner.

        35 min
      • Build a Million-Dollar Brand in One Year with Alexis Eizinas, Episode 383

        What does it take to build a million-dollar business in your first year? Alexis Eizinas did just that. After decades in the beauty industry, she saw a gap—real, science-backed products for women embracing their natural silver hair. Silvering Beauty quickly soared past $1 million, but this is more than a business—it’s a movement. Alexis is redefining beauty standards and proving that wisdom is beautiful. As someone on my own silvering journey, this conversation feels personal, and I can’t wait for you to hear her insights.

        In This Episode:

        • How Alexis Eizinas built a $1 million business in just one year by identifying an untapped market—women embracing their natural silver hair—and turning it into a thriving beauty brand.
        • Her bold decision to leave a high-paying job and self-fund Silvering Beauty, taking a leap of faith to create products she believed in.
        • The challenges of launching a beauty startup during COVID, from supply chain disruptions to formulating high-quality, non-toxic products while staying true to sustainability.
        • How she strategically scaled Silvering Beauty, leveraging her deep industry experience, a powerful brand message, and a loyal community of women redefining beauty.
        • The mindset, resilience, and business strategies that fueled her rapid success, proving that purpose-driven brands can achieve massive growth.
        • Her mission beyond business—removing shame around silver hair, celebrating confidence at every age, and shaping a more inclusive beauty industry.
        • Alexis Eizinas is the founder of Silvering, a beauty brand dedicated to empowering women to embrace their natural silver hair. Born in Canada in 1973, Alexis was inspired by her silver-haired mother and her own decision to stop dyeing her hair during pregnancy in 2008. With over a decade as an international high-fashion model and 20+ years as a creative director in beauty marketing, she leveraged her industry expertise to launch Silvering in 2022. Leaving a high-paying job to self-fund her vision, Alexis is redefining beauty standards, helping women feel confident, radiant, and celebrated in their silvering hair.

          “The best walking billboards for women are women.” ~Alexis Eizinas

          To learn more about Alexis, visit her website. You can also connect with her on Instagram and Facebook.

          Alexis Eizinas’s Show Notes

          The post Build a Million-Dollar Brand in One Year with Alexis Eizinas, Episode 383 appeared first on Kami Guildner.

          35 min
        • Aleasha Bahr, Mastering Authentic Sales Strategies with the Black Sheep Sales Method™, Episode 337

          Today, we’re joined by an exceptional guest who embodies the spirit of authentic growth and success, Aleasha Bahr. With over 15 years of experience in the industry, Aleasha has honed her craft as a sales strategist, leveraging her expertise to empower business owners to effortlessly convert leads without compromising integrity. Today, Aleasha will share actionable tips for refining your sales approach, enhancing visibility, and deepening audience engagement for greater business growth and fulfillment. So, whether you’re looking to elevate your sales strategy or simply glean insights from one of the industry’s best, this episode is packed with invaluable lessons and inspiration.

           

          In This Episode:

          • Aleasha discusses her perspective on unconventional sales and marketing methods, emphasizing authenticity and building trust with clients.
          • Discover the “black sheep” approach to sales, which advocates for fitting in rather than traditional selling techniques, prioritizing the best interests of clients.
          • Explore the power and effectiveness of authenticity in both personal expression and achieving professional success.
          • Learn how introverts, with their unique qualities and approaches, can excel in sales despite not conforming to the traditional salesperson stereotype.
          • Gain practical strategies for supporting extroverts in effectively conveying their expertise and navigating sales interactions.
          • Uncover common misconceptions about sales that can impede desired results.
          • Understand the significance of hope-based selling over pain-based approaches in sales strategies.
          • Emphasize shifting the focus of sales from highlighting features to showcasing results and effectively communicating the value proposition to attract clients.
          •  

            Aleasha Bahr is a sales strategist, speaker, best-selling author, and founder of the Black Sheep Sales Method™. Because if it’s a fit, it’s a fact and there’s no selling involved. She has 15 years of experience customizing sales strategies to your personality, audience and service (because sales is not a one-size-fits-all!) Her methods empower business owners to effortlessly convert up to 80% of their leads without pressure, pitching, or pretending to be someone else. She’s sold $50 million+ in services herself and has helped others sell 17.5M over the last 4 years alone with her proven, personalized approach.

             

            “What’s gonna get you the most results is being as true to yourself as possible.” ~Aleasha Bahr

             

            To learn more about Amy, you can visit her website, you can also connect with her on Facebook, LinkedIn and Instagram.

            Aleasha Bahr’s Show Notes

            The post Aleasha Bahr, Mastering Authentic Sales Strategies with the Black Sheep Sales Method™, Episode 337 appeared first on Kami Guildner.

            34 min
          • Beth Nydick, Empowering Media Strategies: Making Your Potential Possible Through Collaboration and Visibility, Episode 334

            I often say that visibility is the fire in our brand. For years, I’ve been teaching my clients to get visible because I firmly believe this is what ignites our businesses and our impact. Today, we’re diving deep into this concept with someone who’s not only mastered the art of gaining visibility but has also helped others achieve the same: Beth Nydick. With features in OPRAH, Parade, Forbes, Inc., Fast Company, Tory Burch, and Better Homes and Gardens, as well as appearances on The Drew Barrymore Show, The Chew, and The Tonight Show, Beth’s expertise in capturing the spotlight is unparalleled.

             

            In This Episode:

            • Explore Beth Nydick’s transition from her early dreams in television to becoming a seasoned media strategist and coach, leveraging her unique experiences to empower others.
            • Discover the transformative power of authentic communication and storytelling in media strategy, allowing individuals to inspire change and make a meaningful impact with their unique talents and narratives.
            • Learn how seeking media opportunities and embracing feedback can cultivate resilience, empowering individuals to overcome self-doubt and negative thoughts on their journey to success.
            • Uncover the importance of crafting empowering stories around experiences and interactions, replacing negative interpretations with positive narratives to maintain control over emotions and achieve personal growth.
            • Gain actionable insights and practical tips on incorporating more media and public relations (PR) into your strategy, enhancing visibility, and maximizing opportunities for growth and success.
            •  

              With over 20 years of experience as a former TV producer at major networks like NBC, Warner Brothers, VH1, and Paramount, Beth transitioned into a publicity strategist and visibility guru. She specializes in generating media opportunities for purpose-driven brands and personalities seeking to make a global impact. Hailing from New Jersey, Beth’s straightforward approach ensures authenticity in both her work and personal life. She thrives on helping clients tap into their authentic message, voice, and value, guiding them to become confident, comfortable, and clear when pitching to the press.

               

              “Thousands of women out there understand that if they just show up as themselves and communicate with their hearts telling them and what their soul needs to say people will listen.” ~Beth Nydick

               

              To learn more about Beth, you can visit her website, you can also connect with her on Facebook, Instagram, and LinkedIn.

              Beth Nydick’s Show Notes

              The post Beth Nydick, Empowering Media Strategies: Making Your Potential Possible Through Collaboration and Visibility, Episode 334 appeared first on Kami Guildner.

              32 min
            • Cheryl Burget, Elevating Your Sales Genius in Your Business, Episode 313

              Today, I’m excited to introduce you to Cheryl Burget, the CEO of Your Sales Genius, and she is teaching entrepreneurs how to lead with Service in making SALES. After spending 18 years climbing the “corporate ladder” In the competitive financial world, Cheryl thought she had achieved success, selling $168 million in investment strategies until one day all of that changed. No longer aligned with old-school sales tactics, Cheryl set out on a mission to help service-based entrepreneurs put sales at the front of their business with service being the focal point of every conversation. She defines sales as an acronym meaning Serving, Anyone, Lovingly, Effectively and Successfully. Her passion is to support entrepreneurs to embrace sales so that they can own, thrive and succeed in their business.

              The world of small business is changing. If you want to step into a new paradigm of business and leadership, join us at the 9th Extraordinary Women Ignite Conference on November 2-4. Cheryl will be one of our guest speakers and you will hear her good wisdom on how you can raise up your sales to fit into this new paradigm! Get your tickets now!

               

              In This Episode:

              • Cheryl talks about what she learned delivering $168 million in sales in her former investment banking world
              • How you can shift from traditional sales tactics to a more service-oriented approach 
              • Know the heart of the “service as sales” approach, emphasizing the importance of addressing your client’s problems, committing to outcomes, and fostering a genuine commitment to serving them in a meaningful way
              • What you need to do when you become lax in your sales activities and the importance of continuously engaging with your sales process
              • Know the key secrets to helping your clients become comfortable with sales
              • Discover the strategies for moving your online relationships into sales conversations more effectively
              •  

                Cheryl Burget is a wildly fun yet powerful and professional sales expert who helps heart-centered, service-based entrepreneurs and small business owners increase their sales through authenticity, integrity, and service. She empowers others to find their personal and professional passions, and in doing so, has become a highly sought-after motivational speaker and sales coach. She takes a personalized approach to help each client uncover their purpose and leverage their hidden talents. Cheryl is widely known for her intuitive manner, as she teaches people to become self-sufficient and understand how to make money in their business over and over again. She helps people live their dreams, create financial freedom, and enjoy what they do by giving them real, tangible actions and processes.

                 

                “Sales means serving anyone lovingly, effectively, and successfully.” ~Cheryl Burget

                 

                To learn more about Cheryl, you can visit her website. You can also connect with her on Facebook, Instagram, and LinkedIn.

                Cheryl Burget’s Show Notes

                The post Cheryl Burget, Elevating Your Sales Genius in Your Business, Episode 313 appeared first on Kami Guildner.

                45 min
              • Katrina Sawa, How To Jumpstart Your Business Now, Episode 306

                I am excited to introduce you to our guest today, Katrina Sawa. She is an International Award-Winning Speaker, 12-time Int’l Best-Selling Author with 20 books and she’s known as the Jumpstart Your Biz Coach because she helps entrepreneurs make a lot more money doing what they love. Katrina is passionate about finding the holes and opportunities for business owners to monetize more of what they’re doing and systematize and automate more too so they can work less and make more. Katrina hosts an active mastermind group with highly motivated entrepreneurs who want more as well as numerous training events, speaker summits and online giveaways to help others get a jumpstart fast.

                 

                In This Episode:

                • Katrina shares her journey on how she jumpstarted her business and her big breakthrough
                • She talks about the Ultimate Marketing Follow Up and the need to follow up more than you think you do
                • Different ways to connect with people for them to feel your energy
                • How to use your website at its full capacity because they are the hub of your business
                • The need to hire a team to get things done
                • How writing and publishing books can be a good marketing tool
                •  

                  Katrina Sawa is the CEO and Founder of JumpstartYourBizNow.com and JumpstartPublishing.net. Known as The JumpStart Your Biz Coach, she kicks her clients into high gear making more money doing what they love and fast. Katrina is the creator of the Jumpstart Your Marketing & Sales System and a 12x International Best-Selling author with 20 books. She’s been featured on Oprah and Friends, the XMRadioNetwork, ABC, and The LA Tribune.

                   

                   

                  “Be out there, you have to be talking to people. People have to feel your energy before they’re gonna even think about buying.” ~Katrina Sawa

                   

                  To learn more about Katrina you can visit her website. You can also connect with her on Facebook, Instagram, or LinkedIn.

                  Katrina Sawa Show Notes

                  Katrina will be sharing her wisdom at the 9th annual Extraordinary Women Ignite Conference on November 2-4, 2023 as a speaker – in Golden Colorado. Ignite is the conference to #RaiseUP your voice, your visibility and your business. Join the list to be the first to know all the details!

                  The post Katrina Sawa, How To Jumpstart Your Business Now, Episode 306 appeared first on Kami Guildner.

                  36 min
                • Iris Goldfeder, All-In-One Marketing Solutions for Small Businesses, Episode 301

                  I love to talk about marketing and with all the noise in the digital marketing space, you are going to want to tune in to our episode today with Iris Goldfeder.  Soak in her wisdom as she shares her experiences and learning in her more than 25 years of success in the field of digital marketing.

                  In This Episode:

                  • Iris talks about her journey of launching her company in the world of digital marketing
                  • How marketing evolved through the years
                  • She shares what she has learned from her business and tips that helped her evolve as a business owner
                  • How she gives back to her clients and the community
                  •  

                    Iris Goldfeder is a long-time entrepreneur with more than 25 years of success in the digital marketing field. Before coming back to focus on GasStoveCreative full-time, she was the co-founder and Managing Director of Stradigi Virtual Marketing. Iris also serves as the Vice President of the Board for The Friends of Downtown (FTC). She is also the Founder of ICG Development & Consulting, LLC.

                     

                     

                     

                     

                     

                    “We’re all-in-one marketing solutions and we’re for the person who doesn’t want to work with 20 people to get their marketing done.” ~Iris Goldfeder

                     

                     

                    To learn more about Iris, you can visit her website. You can also connect with her on Facebook, Instagram, or LinkedIn.

                    Iris Goldfeder Show Notes

                    The post Iris Goldfeder, All-In-One Marketing Solutions for Small Businesses, Episode 301 appeared first on Kami Guildner.

                    18 min
                  • Patty Farmer, Designing a Business that Supports your Lifestyle, Episode 299

                    Our guest today, Patty Farmer is passionate about helping her clients design the lifestyle they want to live so they can make a BIG impact in the world, and bigger deposits in their bank accounts and to master their marketing, leverage the media, and monetize their business in a way that creates transformation for both them and their clients.

                    Patty works with service-based entrepreneurs, small business owners, coaches, and speakers to identify their expertise, define their target buyers, communicate effectively to attract, and convert their ideal clients, package their knowledge into products and services, and position them in the marketplace to maximize sales.

                    In This Episode:

                    • Patty talks about the importance of connecting with people
                    • Why we need to hire coaches and surround ourselves with mentors
                    • How selling is service
                    • The biggest shift in marketing since Covid
                    • The importance of using your voice in marketing
                    •  

                      Patty Farmer is an award-winning Marketing & Media Strategist, Business Coach & Consultant. She is also an International Speaker, Podcast Host, Magazine Publisher, and 7-Figure Event Producer located in Dallas, TX. 

                      She is a marketing & media strategist, coach & consultant with 20+ years of experience in leadership development, sales coaching & training, lead generation, and communication mastery I know what it takes to get results and to build, scale and sustain a 6 or 7-figure business.

                       

                       

                       

                      “Lead with contribution and compensation will follow.” ~Patty Farmer

                       

                      To learn more about Patty, you can visit her website. You can also connect with her on Facebook, Instagram, Twitter,  or LinkedIn.

                      Patty Farmer Show Notes

                       

                      Extraordinary Women Prosper

                      Time prosperity not only means more white space on your calendar, but it’s much more! The magic happens when we embody time prosperity. You move between meetings with grace and pause. It’s an energetic shift that calms your nervous system and changes the pace.

                      Wealth prosperity is a new relationship with money. You move from the status quo and break free of outdated revenue platforms that have you stuck. Money is energy and its abundance is waiting for you to receive it.

                      Join us on May 24, for Extraordinary Women Prosper – where I’ll be sharing how you can build your business with more time prosperity and wealth prosperity. Check all the details here. Use the code EWR and get $100 off your ticket!

                      The post Patty Farmer, Designing a Business that Supports your Lifestyle, Episode 299 appeared first on Kami Guildner.

                      37 min

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                    Helping Extraordinary Women Raise Up their Voice, Visibility & Business