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Sales campaigns that deliver 'doubles' | Frank Body, Brunetti and selling out business retreats with Lucy Bloomfield
What’s better than one campaign strategist? Two.
In this episode of Got Marketing?, Mia teams up with Lucy Bloomfield, founder of Double Orders, a sales campaign specialist, to unpack the success of focused, story-driven campaigns. Forget boring, discount-driven tactics—this is about crafting campaigns that double sales, create lasting customer loyalty, and make your brand unforgettable.
Here’s what you’ll learn:
✨ How to run campaigns that drive sales without discounts
✨ Tips to get more mileage out of every campaign you create
✨ The hidden role campaigns played in the success of Frank Body (spoiler: it’s not just branding!)
✨ How Mia and Fi sold out a business retreat in 2 days with a zero-cost campaign
Plus, Lucy dives into how syncing campaigns with consumer behaviour—and even the lunar cycle—can deliver out-of-this-world results. If you’ve been struggling to balance branding with performance or wondering how to make campaigns work harder for your business, this episode is packed with actionable insights.
Hit play and start designing campaigns that drive revenue and build your brand’s legacy.
––––––––––––––––––––––––––––––––––––––––––––––––––
Brands mentioned in this episode:
Got Marketing? is brought to you by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar.
Have a brand or campaign that you'd like to unpack on the show? Let us know.
Connect with Mia Fileman:
LinkedIn
Connect with Lucy Bloomfield:
Download the Focus Framework to learn where to focus your marketing efforts based on your stage of business, individually for product and service-based brands.
https://zencastr.com/?via=mia
View all episodes
By Mia FilemanWhat’s better than one campaign strategist? Two.
In this episode of Got Marketing?, Mia teams up with Lucy Bloomfield, founder of Double Orders, a sales campaign specialist, to unpack the success of focused, story-driven campaigns. Forget boring, discount-driven tactics—this is about crafting campaigns that double sales, create lasting customer loyalty, and make your brand unforgettable.
Here’s what you’ll learn:
✨ How to run campaigns that drive sales without discounts
✨ Tips to get more mileage out of every campaign you create
✨ The hidden role campaigns played in the success of Frank Body (spoiler: it’s not just branding!)
✨ How Mia and Fi sold out a business retreat in 2 days with a zero-cost campaign
Plus, Lucy dives into how syncing campaigns with consumer behaviour—and even the lunar cycle—can deliver out-of-this-world results. If you’ve been struggling to balance branding with performance or wondering how to make campaigns work harder for your business, this episode is packed with actionable insights.
Hit play and start designing campaigns that drive revenue and build your brand’s legacy.
––––––––––––––––––––––––––––––––––––––––––––––––––
Brands mentioned in this episode:
Got Marketing? is brought to you by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar.
Have a brand or campaign that you'd like to unpack on the show? Let us know.
Connect with Mia Fileman:
LinkedIn
Connect with Lucy Bloomfield:
Download the Focus Framework to learn where to focus your marketing efforts based on your stage of business, individually for product and service-based brands.
https://zencastr.com/?via=mia