“You have to be able to tell yourself, “All right, I'm at that point where I don't need to do these things I don't like”.”  –  Kevin Snow

In today’s episode, we welcome, Kevin Snow, who helps businesses close more sales by better understanding their sales process and identifying how to make the process more effective and faster. He has over 20 years of experience as a sales leader in the technology and internet marketing industries. He has been published in magazines, appeared on international podcasts, presented at industry conferences, and contributed to a bestselling book about business networking.

His passion though is working with Veteran business owners and other entrepreneurs to help them develop effective sales and marketing strategies and build processes that help them execute those strategies.

In addition to being the Founder and Chief Sales Strategist for Time On Target, I am also an officer in the US Army which gives me a unique viewpoint on relationship building across cultures to help you build your business in our ever-shrinking world.

[00:01 - 02:27] Who is Kevin Snow?

• Zack introduces his guest, Kevin Snow!
• He helps entrepreneurs build their sales and consulting with sales processes

[02:28 - 13:44] How To Maintain Your Values While Scaling Up

• He joined the National Guard in Minnesota and went through officer candidate school
• Values were formed from parents growing up on a farm in a rural area
• He learned to do whatever jobs came his way to make money when starting out
• You don’t have to take on any client that you don’t want
• How it took learning and getting overwhelmed to realize the need for better processes

[13:45 - 26:05] How To Take A Big Business Mentality And Apply It To Your Small Business

• Making friends with people who have been there before is key
• Mentors need to change as your business grows
• Having conversations about how to manage 10 or 100 of something can help shift perspective
• Thinking bigger and taking on a big business mentality
• Setting a vision that supports big thinking
• Understanding what you’re trying to do with your business and setting goals
• Creating momentum and virality to attract the right people and clients
• Presenting yourself in a way that reflects your values

[26:06 - 33:04] Closing Segment

• Kevin is trying to fix the reputation of networking and build a community where people engage, learn, share views, and communicate  
• Connect with Kevin (links below)
• Join us for Tactical Friday!
• Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!

Key Quotes:

“You have to be able to look at it and say, “All right, I don't need that work anymore. I don't have to say yes to everything”. I can focus on the stuff that I know I'm going to rock and I'm going to have huge success for my clients and bring in more of those and really focus on those things that I can excel at.” - Kevin Snow

“It's not about you and what you bring to that network, it's about how you can help everyone else in your network shine.” - Kevin Snow

Connect with Kevin

Website: Time On Target

LinkedIn: Kevin Snow

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If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of the community.