All of us salesman and saleswomen hate this word. Lead Generation. Why? Because we are surrounded by to many videos to much content saying a lead generation tool is old or doesn't work in todays market. Why is that? Have you tried it? Have you done the tasks for 30 days, 60 days even 90 days? Is it hard to lead gen, yes it is! but its our bread and butter in sales. Find what works for you, find what gives you the best conversion rate. It is Door to Door, Dials, Text, Email, Direct Mail, Social Media, Events? OMG, everyone do you see where I'm going with this? There are too many ways to Lead Gen!

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