Salon Professional Podcast by Evolve Salon Systems

AI can write a caption. But that’s barely scratching the surface of what it can do for a service-based business.

In this episode of The Salon Professional Podcast, Lisa sits down with Craig Michaud of Evolve Salon Systems to answer questions submitted by Evolve partner salon Maven — and the conversation goes way beyond the AI basics.

We’re talking about how forward-thinking service businesses are using AI to grow, simplify the day-to-day, create more personalized customer experiences, and make smarter decisions — without losing the human voice and connection that makes your business yours.

We get into:

• What the most forward-thinking service businesses are doing with AI right now
• Where AI can actually move the needle for growth
• How to use AI without sounding like everyone else
• Ways AI can make running your business easier
• How to create a more personal, thoughtful customer experience — not an automated one
• And a newer AI tool you’re definitely going to want on your radar

If you think AI is just ChatGPT writing your social posts, this episode may completely change the way you look at it.

🎧 Listen now and start thinking bigger about what AI can do for your business.

Craig Michaud is sharing 10 minutes of great advice!!

Guests: Tom Crawford, Air Quality Expert & Leah Lynch Salon Owner

Most salon owners focus on creating a beautiful and luxurious experience for their guests—but what if the air in your space is secretly harming your stylists and clients? Tom Crawford has tested salon air quality and found that many have dangerously high levels of VOCs (volatile organic compounds). In this episode, we uncover what that means, why it matters, and how you can create a healthier, safer salon environment.

Is your service revenue feeling a little... stuck? You're not alone. In this episode of The Salon Professional Podcast, Evolve Salon Systems’ Craig Michaud dives deep into the most important (and overlooked) number that can turn everything around—Frequency of Visit. Learn how to track it, why it matters more than ever, and the simple strategies to get clients back in your chair more often. If you’re ready to shift your mindset, increase your appointments, and boost your income, this episode is a must-listen.

There’s been a lot of chatter online lately about salon experiences—clients feeling rushed, overlooked, or just not wowed. But here’s the thing: salons like yours have the power to shift that story.

In this episode, we’re talking all about the little details that create big impact. From a warm front desk welcome to thoughtful bathroom touches (yes, we went there), we’re sharing low-cost ways to elevate your space and leave guests feeling truly cared for.

✨ Because the guest experience is your brand.

If you’re ready to:

✔️ Stand out in a meaningful way

✔️ Build loyalty with intention

✔️ Turn every visit into something they talk about

Then this episode is for you. 💗

n this episode, we're joined by Trichologist Carla DaSilva for a must-listen conversation every hairstylist should hear. Hair loss can be a tough topic to navigate behind the chair, but with the right knowledge and language, you can be a trusted source of support for your clients.

Carla shares her expert insights on:

💬 How to confidently start the hair loss conversation

👀 What signs to look for as a stylist

🧴 Salon-friendly products and treatments to recommend

🤝 When and how to refer clients to a specialist

Whether you're seeing more clients with thinning hair or just want to be prepared, this episode will leave you feeling empowered and informed.

🎧 Tune in now and take your consultations to the next level.

And don’t forget to follow our guest @belerinaz on Instagram for more expert tips and education!

On this episode of The Salon Professional Podcast, we’re joined by the incredible @tealhairchick, owner of Teal Hair & Makeup Studio! 🎙️ She’s sharing must-know strategies for pivoting in 2025, elevating the guest experience, recruiting the right team, and creating an unbeatable salon culture. 💇‍♀️✨

If you’re a salon owner or stylist looking to level up in the new year, this is the episode for you! 🚀

🎧 Listen now!

Featuring: Top Haircare and Color Brand Insiders

💬 What's In Store This Season?

In this episode we meet Christina—hairstylist, salon owner, business coach, wife, and mama. Christina shares her top tips for enhancing the guest experience in your salon, covering a comprehensive 3-pronged approach: before the appointment, during the appointment, and post-appointment. Discover the systems she uses every day to create a memorable and exceptional experience for every client. Tune in and take your guest experience to the next level!