Salonomics with Joe & Aaron

Salonomics with Joe & Aaron

By Aaron DornBusiness
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Salonomics with Joe & Aaron episodes

  • 44 - PREACHING TO THE FUTURE

    In this weeks episode we ask Joe to cover ;

    Weekly Catch Up - Clifford, One night with Beyonce show on itv in the xfactor studio

    Linkedin trolling - Meme of the week - Climate Change poll https://www.linkedin.com/feed/update/urn:li:activity:6823680266888908800/

    Is this post being shadowed banned?

    https://www.linkedin.com/feed/update/urn:li:activity:6824988489981968384/

    Gareth Southgate wants to jab your kids. 

    Is a 0.5% chance of stopping transmission worth a 10% chance of doing damage to yourself. 

    Does Joe want to take a seat on the Bezos Penis Rocket. The hypocrisy of billionaires and climate change. Bitcoin as the universal currency of Earth, The Moon and Mars. 


    GoSalon is the gift that keeps giving.

    Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better. Join the conversation on our Telegram Channel along with the links and show notes. https://t.me/salonomics

    Podcasting 2.0

    Search for Salonomics podcast on Breez player, Sphinx Chat and PODVERSE


    What does GoSalon do?

    1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
    2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
    3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
    4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
    5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
    6. GoSalon does all of the hard work so you can focus 100% on your clients.
    7. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

      8. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clients enter your email and business name and await an email from the GoSalon team. Rank Math says I need to add 5 more words. So here they are. Earning in the holidays.

      55 min
    8. 43 - Earning in the Holidays
      In this weeks episode we ask Joe if during his long and successful career he had any regrets. We discuss the virtues of bedside manner and it's importance in keeping your clients, Your clients. Maybe it's because People remember how you made them feel and not what you say?
      The problem with summer holidays - We find out what business boosting advice Joe learnt during those summer months, when most of his clients were enjoying themselves out of town and at their summer pads! 
      We talk about whether we should tolerate masks or not and the difference between rules in England & Scotland!
      Joe wanted to call the show from Marty to Saddam but I vetoed that In case we upset any tyrant sympathisers.
      GoSalon is the gift that keeps giving.
      Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better. Join the conversation on our Telegram Channel along with the links and show notes. https://t.me/salonomics
      Podcasting 2.0
      Search for Salonomics podcast on Breez player, Sphinx Chat and PODVERSE
      What does GoSalon do?
      GoSalon connects you to your customers with a retail product of your choice for the internet price.
      GoSalon allows you to have a bigger inventory of products for your clients to choose from.
      GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
      Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
      GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
      GoSalon does all of the hard work so you can focus 100% on your clients.
      You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.
      You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clients enter your email and business name and await an email from the GoSalon team. Rank Math says I need to add 5 more words. So here they are. CLAIM=892e942fe1ad6c7277fc7d76805836b65988c0b5=CLAIM
      58 min
    9. 42 - The Confidence to make Mistakes
      It takes confidence to make a mistake, it takes courage to learn from it.

      As we wake up nursing our hangovers, the confidence the country found has now waned. It is now licking its wounds after the English national football team came so close to winning it's first trophy in 55 years.


      The idea you are only as good as your last result is true, what's also true is that those in the hair and beauty industry are rated every hour. Every hour we risk our reputation and credibility trying to do the right thing by our customers. A moral dilemma.  
      Which reminds me of a famous Albert Einstein quote. "Insanity: doing the same thing over and over and expecting different results."

      What happens when you have a bad result or client how do you drag yourself out of it?

      What lessons can we learn from serial second placer Gareth Southgate and the England football team?

      How do we regain confidence after a knockback? Whether that be a cut, colour or service. Bad customers experiences feel awful, where do we get the courage to continue? How do you take control of a mistake, because if you never make a mistake you never learn.


      Joe had a near death experience in Wembley on Sunday evening and shares a story with us so exciting the dogs burst into a chorus of snoring. Confidence in yourself is a super power.

      Einstein knew a thing or two about how things work. I wonder if he was ever afraid to make a mistake?

      GoSalon is the gift that keeps giving.

      Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better. Join the conversation on our Telegram Channel along with the links and show notes. https://t.me/salonomics

      Podcasting 2.0

      Search for Salonomics podcast on Breez player, Sphinx Chat and PODVERSE

      What does GoSalon do?
      1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
      2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
      3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
      4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
      5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
      6. GoSalon does all of the hard work so you can focus 100% on your clients.
      7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
      8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

        9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clients enter your email and business name and await an email from the GoSalon team.

        Rank Math says I need to add 5 more words. So here they are.


        1 hr 1 min
      9. 41 - The problem with...

        Apprenticeships: Today's show is about Joe's response to the issue Edward brings up in Episode 41a.


        The question I asked was “Why is nobody hiring Apprentices?

        One of the problems as Edward says is that the government need to do more to allay the fears of the low income families. They fear that by sending the youngest members of the family into low paid work. They will be worse off.

        Currently, If a kid joins a salon as an apprentice and earns £100 per week. This is considered family income and low income parents have there benefits adjusted.

        If the kids gets educated at a hair college and have no income. The parents don’t have their benefits adjusted.

        The Result is pushing those kids from low income families into the centralised college system suffocated by rules, regulations and other external issues that lead to the suffocation of the salon apprentice system.

        GoSalon is the gift that keeps giving.

        Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better.

        Join the conversation on our Linkedin Channel along with the links and show notes. https://t.me/salonomics

        Search for Salonomics podcast on Breez player, Sphinx Chat and PODVERSE

        What does GoSalon do?
        1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
        2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
        3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
        4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
        5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
        6. GoSalon does all of the hard work so you can focus 100% on your clients.
        7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
        8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

          9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clientsenter your email and business name and await an email from the GoSalon team.

          Rank Math says i need to add 5 more words. So here they are.

          You can Find us here:

          ♥ Our Telegram Channel invite: https://t.me/salonomics
          ♥ Our Twitter: www.twitter.com/aarondornhair www.twitter.com/joemehmeth
          ♥ Our Facebook: www.facebook.com/Salonomics
          ♥ Our Instagram: https://instagram.com/salonomics/
          ♥ Our Website: http://salonomics.gosalon.uk/
          ♥ Our YouTube: Salonomics with Joe & Aaron
          ♥ Our LinkedIn: https://www.linkedin.com/company/53461756

          59 min
        9. 41a The Problem with Apprentices
          The Problem with Apprentices

          Todays guest is the irrepressible Edward Hemmings from Alan D hairdressing

          The question I asked was "Why is nobody hiring Apprentices?


          One of the problems as Edward says is that the government need to do more to allay the fears of the low income families. They fear that by sending the youngest members of the family into low paid work. They will be worse off.

          Currently, If a kid joins a salon as an apprentice and earns £100 per week. This is considered family income and low income parents have there benefits adjusted.

          If the kids gets educated at a hair college and have no income. The parents don't have their benefits adjusted.

          The Result is pushing those kids from low income families into the centralised college system suffocated by rules, regulations and other external issues that lead to the suffocation of the salon apprentice system.

          What will be the long term effect of this on the hair and beauty sector?

          We have spoke for a while about unintended consequences of government bureaucrats trying to do right by everyone and thus by itself creates these long term issues.

          Will the unintended consequence of these policies funnel all youngsters into college and away from the more traditional Professional Salon Apprenticeship? (that most argue is the most successful way of vocational profession.)

          Which was responsible for Joe, Aaron and many other top names in the industry breaking through and forging their own paths.

          As a free market maximalist I do know one thing and that is "too many rules spoil the broth!" or something like that.

          GoSalon is the gift that keeps giving.


          Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better.

          1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
          2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
          3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
          4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
          5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
          6. GoSalon does all of the hard work so you can focus 100% on your clients.
          7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
          8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

            9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clients

            Enter your email and business name and await an email from the GoSalon team.
            Rank Math says i need to add 5 more words. So here they are.

            You can Find us here:

            ♥ Our Telegram Channel invite: https://t.me/salonomics
            ♥ Our Twitter: www.twitter.com/aarondornhair www.twitter.com/joemehmeth
            ♥ Our Facebook: www.facebook.com/Salonomics
            ♥ Our Instagram: https://instagram.com/salonomics/
            ♥ Our Website: http://salonomics.gosalon.uk/
            ♥ Our YouTube: Salonomics with Joe & Aaron
            ♥ Our LinkedIn: https://www.linkedin.com/company/53461756

            44 min
          9. 40 - In Scissors we Trust

            In scissors we trust - In todays show we talk about trust and trends. Joe thinks Messi and Ronaldo should retire and let someone else have a go. Joe has recognised a few new trends and shared more anecdotes about marketing. We discover he had a reputation for being a cutter and one day his scissors got him into a row with a clients partner. When it comes to turning over a new leaf have trust in your scissors. Aaron deconstructs the latest fake news Daily Mail native ad (an advert that's made to look like news.) in the paper via the latest Trinny instagram post. Who wants to spend £144 on serum? They make it look like the potion did it and completely discount the fact she had 2 professional hairdressers work on her hair.

            It does seem like all news broadcasts are just some kind of fake news to help push a product or even a experimental vaccine. If it's in the news then somebody has paid somebody to put it there.
            When the trust is gone. Where do you put your faith?
            We get Joe's latest predictions for the Euro's and Aaron wants feedback on his latest attempt at marketing for GoSalon. All feedback greatly received. And if you are a marketer and interested in helping Aaron out with GoSalon. Get in Touch.

            GoSalon is the gift that keeps giving. Time, Money & Freedom. Release the shackles of your current software provider and upgrade to the future. GoSalon Work Different. Work Better.

            What does GoSalon do?

            1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
            2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
            3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
            4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
            5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
            6. GoSalon does all of the hard work so you can focus 100% on your clients.
            7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
            8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

              9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clientsenter your email and business name and await an email from the GoSalon team.

              You can Find us here:

              ♥ Our Telegram Channel invite: https://t.me/salonomics
              ♥ Our Twitter: www.twitter.com/aarondornhair www.twitter.com/joemehmeth
              ♥ Our Facebook: www.facebook.com/Salonomics
              ♥ Our Instagram: https://instagram.com/salonomics/
              ♥ Our Website: http://salonomics.gosalon.uk/
              ♥ Our YouTube: Salonomics with Joe & Aaron
              ♥ Our LinkedIn: https://www.linkedin.com/company/53461756

              53 min
            9. 39 - Deregulate Debates
              Deregulate Debates - On this weeks show we talk about chop the vat Debate in Parliament - The relentless gender posturing.
              Why does nobody want to hire Apprentices & that even now nobody is really talking about regulation.
              We touch on the developing news that states in the USA are deregulating haircutting from the cosmetology licence vs the minority desire to Regulate the hair & beauty sector.
              We touch on why El Salvador passing a bill to make Bitcoin legal tender is huge for freedom and competition in Latin America.
              We get Joe & Aaron's predictions for Euro 2020 - Joe's beloved Turkey are out. Aaron thinks Southgate will bore the Germans to death.
              Nothing controversial was said on this show at all. So Please Mr Zuckerberg & Mr Dorsey. Don't shadow ban us. Lots of Love Aaron & Joe.


              Join the conversation on our Linkedin Channel along with the links and show notes. https://t.me/salonomics

              Search for Salonomics podcast on Breez player, Sphinx 

              What does GoSalon do?
              1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
              2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
              3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
              4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
              5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
              6. GoSalon does all of the hard work so you can focus 100% on your clients.
              7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
              8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

                9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clientsenter your email and business name and await an email from the GoSalon team.

                Rank Math says i need to add 5 more words. So here they are.

                Why don't you want to hire an apprentice?
                In other news:

                Remember that going to the beach is and soaking in the sunshine is the best medicine you can get.

                The Key to prolong your state of happiness and to celebrate the fact that summer is finally here.
                do the following:
                1. Stop watching BBC News
                2. Stop reading newspapers
                3. Get outside and breath some oxygen.
                4. Throw your mask away.
                5. Ignore the prophets of doom and you’ll notice how quickly your life improves.

                You can Find us here:

                ♥ Our Telegram Channel invite: https://t.me/salonomics
                ♥ Our Twitter: www.twitter.com/aarondornhair www.twitter.com/joemehmeth
                ♥ Our Facebook: www.facebook.com/Salonomics
                ♥ Our Instagram: https://instagram.com/salonomics/
                ♥ Our Website: http://salonomics.gosalon.uk/
                ♥ Our YouTube: Salonomics with Joe & Aaron
                ♥ Our LinkedIn: https://www.linkedin.com/company/53461756

                1 hr 14 min
              9. 38 Salonomics - Into the Dragons Den

                On this weeks show we talk about taking the knee, 

                Why does Joe keep getting censored from Social Media? We look at why SEO is evolving & at the latest Hair Tool to be featured on Dragons Den. "The Flower Curl" 

                Joe shares a story about catching up with old friends "The Hershesons."

                Joe regrets that his rock n roll hairdressing days are over. He travelled all over Europe to do the hair of the Austrian Royal Family.
                We get Joe & Aaron's predictions for the opening games of Euro 2020 - Joe's beloved Turkey take on the mighty Italy in the opening game tonight. Joe is excited by his nations prospects and Aaron is underwhelmed by his.
                Nothing controversial was said on this show at all. So Please Mr Zuckerberg & Mr Dorsey. Don't shadow ban us. Lots of Love Aaron & Joe.

                What does GoSalon do?

                1. GoSalon connects you to your customers with a retail product of your choice for the internet price.
                2. GoSalon allows you to have a bigger inventory of products for your clients to choose from.
                3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.
                4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home.
                5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity.
                6. GoSalon does all of the hard work so you can focus 100% on your clients.
                7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time.
                8. You can earn anywhere between 1.5% – 6% depending on the items that you refer to your customers.

                  9. You can get GoSalon on your smart phone by going to GoSalon – GoSalon makes retail easy for you and your clients

                  enter your email and business name and await an email from the GoSalon team.


                  Rank Math says i need to add 5 more words. So here they are.

                  Moving Forwards, What can technology do for you?

                  At home or in the shop?

                  Continue the conversation on our telegram channel https://t.me/salonomics

                  You can Find us here:

                  ♥ Our Telegram Channel invite: https://t.me/salonomics
                  ♥ Our Twitter: www.twitter.com/aarondornhair www.twitter.com/joemehmeth
                  ♥ Our Facebook: www.facebook.com/Salonomics
                  ♥ Our Instagram: https://instagram.com/salonomics/
                  ♥ Our Website: http://salonomics.gosalon.uk/
                  ♥ Our YouTube: Salonomics with Joe & Aaron
                  ♥ Our LinkedIn: https://www.linkedin.com/company/53461756

                  Todays show is sponsored by GoSalon UK – Do you Want to move a piece of your salon business online? check out https://www.gosalon.uk

                  GoSalon works for you and not the brands. They help make retail easy for you and your customers.

                  Most salon owners are tired with having to compete with the internet to supply the correct retail products for their customers.

                  GoSalon created a system where you don’t have to compete any longer. The Future of salon retail is www.gosalon.uk earn money from your expertise.

                  1 hr 1 min
                9. 37 - The Bravery & Courage to perform by Salonomics

                  We talk about post COVID trends. The Mullet is making a comeback. We analyse what hairdressing visionary Robert Lobetta is seeing for the future of salons. We discuss bravery & courage and how important those traits are for a successful career.  

                  Joe tells us all a story about kidnapping a young child in the 80's. 

                  The sun is out and so are all of us. The smiles have returned to peoples faces across the UK and long may it continue. Remember that going to the beach is and soaking in the sunshine is the best medicine you can get. 

                  The Key to prolong your state of happiness and to celebrate the fact that summer is finally here.

                  do the following. 

                  1. Stop watching BBC News

                  2. Stop reading newspapers

                  3. Get outside and breath some oxygen. 

                  4. Throw your mask away. 

                  5. Ignore the prophets of doom and you'll notice how quickly your life improves. 


                  ** Seeing as i am writing lists. **

                  What does GoSalon do?


                  1. GoSalon connects you to your customers with a retail product of your choice for the internet price. 

                  2. GoSalon allows you to have a bigger inventory of products for your clients to choose from. 

                  3. GoSalon removes all of the risk from buying products and having them gather dust on your shelves.

                  4. Your clients can buy from your affiliates codes 24/7 again and again. Whether they are in the shop with you or at home. 

                  5. GoSalon Puts Your brand on your clients home screen. We give you the tools without having to sacrifice your identity. 

                  6. GoSalon does all of the hard work so you can focus 100% on your clients. 

                  7. We use amazon for logistics because we can trust amazon to deliver on time for the best price every time. 

                  8. You can earn anywhere between 1.5% - 6% depending on the items that you refer to your customers. 


                  You can get GoSalon on your smart phone by going to https://gosalon.uk 


                  enter your email and business name and await an email from the GoSalon team. 


                  Kudos to Dom Lehane and him allowing us to use the clips from his award winning podcast "How to cut It" https://howtocut.it/ep200-robert-lobetta-a-hairdressing-great/ 

                  1 hr 3 min
                10. Salonomics BONUS 36a - Using Technology So It Doesn't Abuse You.

                  Thanks so much to Jason Crozier of Croznest For allowing me onto to his Instagram Live show. It's an extra treat. They discuss technology and understanding where the line is between you using it and it using you.

                  Jason gives a live overview of the GoSalon website and what changes we can create to project a message and make the site appeal to emotions.

                  Do people need educating on best practices of technology?

                  No, they need education on analysis of themselves. Technology evolves to us and who we are and not the other way around. You have to analyse what the technology gives you? Do you earn money from it or is it distracting your focus / time. Don't let Technology abuse your time.

                  The Lost Session

                  There was so much more we discussed in the first half but that was destroyed by Jason's Cat. True.

                  Topics such as:

                  • early days of the internet and the disruption to the music industry
                  • rewarding the artists directly - value was distributed to the fans at the click of a button and the musicians had the ability to earn money directly from fans without the record companies taking 95% of everything an artist earned.
                  • Sovereignty is valuable in the next paradigm post Covid. Sovereignty is freedom. It allows me to work wherever i want from one day to the next.
                  • Changes to the industry Smaller salons / remove the stigma from mobile or freelance hairdressing. People prefer the smaller unique experiences.
                  • Freelance spaces being better than conveyer belt salon experience.
                  • programming and hairdressing, In Hairdressing we can push the boundary and break the rules to create something new. Happiness in lifestyle.
                  • Embracing the technology to move us all forwards. We spoke about internet allowing us to do more things conveniently, faster but at what sacrifice? Analogue & Digital technologies that still work today.
                  • GoSalon / Affiliate marketing is what has allowed Amazon to become the giant company it is.
                  • Amazon couldn't be as big as they are without the influencers - hairdressers are the influencers. Don't fear Amazon as they need us more than we need them.
                  • GoSalon is a concierge service that connects hairdressers and their clients to a trusted seller of their products on the internet.
                  • GoSalon is a little piece of a puzzle that will make the hair and beauty professional more sovereign.
                  • Average wage is the optic which we can measure the success of creative professional in the UK. (We can earn more working for a supermarket)
                  • The barber that was slated online for putting his prices up £15 - £21 - ignore that old client. That is just noise. Price is what you pay value is what you get. Stop worrying about your price. Focus on providing value for your client.
                  • GoSalon meme - We know it's cheaper on the internet (And so do your clients)
                  • Big Sector - being a social media Influencer is very difficult takes a lot of time. and the odds of becoming one is very small. The odds on you making money from your fans (clients) is a lot higher than you trying to make money out of the followers (social numbers)
                  • we touched on Internet allowing you to create a niche - focus on your craft becoming brilliant at 1-4 things and the internet will help you market that!
                  • We touched on education in the industry and how it all starts with being inspired to be great. Not being told by regulators and over governing bodies what to do. Hairdressers do not like that.

                    • Our Telegram Channel invite: https://t.me/salonomics


                    35 min

                  About Salonomics with Joe & Aaron

                  From the publisher's feed

                  Salonomics is the business side of Hair and Beauty Industry. With no BS!