Scale Your Small Business

Scale Your Small Business

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Scale Your Small Business episodes

  • 189 - The Metric that Matters Most: Scott Belsky on Measuring Business Success

    Scott Belsky, the CEO and founder of Behance, discusses his experience starting and growing his business and the challenges he faced along the way.

    He emphasizes the importance of having a mission, but being flexible in how it's accomplished, as well as the importance of product development and management, seeing them as two distinct disciplines.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    24 min
  • 188 - Win-Win Sales: David Neagle's Approach to Creating Positive Customer Relationships

    David Neagle, a successful entrepreneur, coach, and speaker, recently discussed his sales experience and philosophy during his interview with Jillian Flodstrom on the Scale Your Small Business podcast. He emphasized the importance of active listening, asking questions, and communication skills in achieving success in sales.

    David believes in treating customers like human beings and helping them make a decision that's best for them, rather than trying to convert a "no" into a "yes." He recommends following up with leads and prospects in a respectful and productive way and identifying potential red flags in sales.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    27 min
  • 187 - How Curiosity, Empathy, and Courage Can Help You Sell Without Being Pushy

    In this episode of the Scale your Small Business podcast, Jillian Flodstrom welcomes sales coach Nicole Cramer to discuss effective strategies for building relationships with potential clients and becoming a successful salesperson.

    Nicole emphasizes the importance of being visible and networking in person, even with strangers in everyday situations.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    30 min
  • 186 - Stay Ahead of the Game: Keeping Up with the Latest Trends and Techniques in Facebook Advertising

    Nick Mullin, a direct response marketer with expertise in Facebook ads and targeted advertising campaigns, was interviewed by Jillian Flodstrom in this episode of her podcast Scale Your Small Business.

    During the interview, Mullin shared his background in marketing and e-commerce, and explained why he decided to specialize in direct response marketing.

    He also discussed common mistakes that businesses make with their advertising campaigns, and provided advice on how to focus on the target audience and create effective Facebook ads with clear messaging, compelling headlines, eye-catching visuals, and social proof.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/

    19 min
  • 185 - Unlock the Secrets to Creating Superfans: A Guide for Small Business Owners With Brittany Hodak

    In this episode of the Scale Your Small Business podcast, Brittany Hodak, an award-winning entrepreneur and author of Superfans, joins host Jillian Flodstrom to discuss the importance of customer centricity and how it can help build an army of superfans who will advocate for a business.

    Brittany explains the difference between traditional loyalty strategies and creating superfans, emphasizing the need to align everyone in the company around a singular mission.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    20 min
  • 184 - Going Viral: Insider Tips from a TikTok Star and CEO with Hillary Billings

    Hilary Billings, a viral video creator and strategist, shares her expertise on creating viral content, building relationships with followers, and demystifying TikTok.

    She stresses the importance of starting with creative content, being intentional about the process, leveraging the psychology of attention, and targeting the audience.

    Hillary emphasizes the need to remove emotional investment and focus on the process of content creation, adapting to the changing environment.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    29 min
  • 183 - Maximizing Profits: Insights into Creating and Selling Digital Products With Abraham Casallas

    Abraham Casallas shares his experience with creating and selling digital products in this Scale Your Small Business podcast episode with host Jillian Flodstrom.

    He emphasizes the importance of researching the market and asking potential customers about their pain points to avoid creating something that nobody wants or needs.

    Abraham also talks about the significance of using different platforms to push out digital content and testing pricing strategies to find what works best for the market.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    27 min
  • 182 - Overcoming Limitations and Finding Success in Business with Patrick Farrell

    This week's episode, Patrick Farrell, an online entrepreneur and community builder, discusses the importance of combining personal growth with actionable strategies in building successful online businesses.

    He emphasizes the role of content creation and community building in effective marketing, and encourages individuals to overcome their fears and start somewhere, even if it means starting small. He also highlights the importance of trusting oneself and connecting with one's audience while being mindful of not getting lost in analytics.

    Ultimately, he believes that building a heart-centered online business that brings happiness to clients and communities is the key to success.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    25 min
  • 181 - Breaking Down Business Goals: Tips for Turning Long-Term Plans into Daily and Weekly Actions with Corey Ahern

    On the Scale Your Small Business podcast, host Jillian Flodstrom interviews Corey Ahern, the founder of Connect Rebuild. The episode focuses on the challenges of managing and prioritizing daily tasks while ensuring they align with the company's goals.

    Corey stresses the importance of regular meetings with department heads to review the day's fires, potential tomorrow's fires, and debriefing yesterday's solutions.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    19 min
  • 180 - Autonomy, Collaboration, and Staying Ahead of the Game with Rob Fraser

    On the Scale Your Small Business podcast, host Jillian Flodstrom interviews Rob Fraser, the CEO of Outweigh Socks. During their conversation, Rob shares his journey starting the company and his vision for the future of the fashion industry.

    Outweigh Socks is a sustainable and environmentally conscious company that offers all-day comfort, performance, and style. Rob also discusses the importance of recognizing the hard work of team members and staying up to date with industry trends and competition.

    He mentions consuming information from various sources and the role of technology in business, such as using Shopify and free tools like Clavio.

    To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.

    If you have any comments or questions about the podcast, please connect with us using one of the options below:

    • Website Link - https://www.jillianflodstrom.com
    • Facebook Link -https://www.facebook.com/jillianflodstrom/
    • Instagram Link -https://www.instagram.com/jillianflodstrom/
    21 min

About Scale Your Small Business

From the publisher's feed

The Scale Your Small Business Podcast helps entrepreneurs and small business owners put simple systems in place to see exponential growth. It's hosted by serial entrepreneur, Jillian Flodstrom. If you…