AI Knowhow

Scaling AI: Using AI to Scale to $250M and Beyond


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What does it take to scale a technology services firm to $250 million and beyond in 2025?

In this episode of AI Knowhow, Knownwell CEO David DeWolf and NordLight CEO Pete Buer share invaluable insights from their own journeys of scaling firms to exponential growth. They also explain just how AI is rewriting the rules.

David and Pete delve into the challenges that tech service leaders face as they move from linear scaling to a steeper revenue curve. From the hunt for "gold-plated unicorn" talent to managing bespoke and complex delivery models, they unpack the unique obstacles and offer solutions rooted in AI. They explain how AI can streamline operations, elevate client relationships, and help leaders focus on strategy—not just survival.

This episode also explores four game-changing strategies, including AI-driven commercial intelligence, which enables firms to identify client risks and opportunities earlier than ever. You'll also hear why top-down AI adoption, combined with value-stream mapping, is critical to achieving transformative, not incremental, change.

Watch this full conversation at Knownwell.com/scaling.

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