By Tyson Batino
5
55 ratings
The podcast currently has 92 episodes available.
Welcome to another episode of the Scaling Japan Podcast! In this episode, we’re excited to have Apolline Daimaru, a branding expert with a wealth of experience in helping businesses establish their identity in Japan.
Apolline dives deep into the world of branding, sharing her insights on how startups can effectively build a brand, the tools and components involved, and the timeline for creating a lasting impression in the market. She also discusses when startups should start investing in branding, common mistakes made in Japan, and how understanding Japanese culture plays a crucial role.
Tune in as she covers these topics and more, including trends in Japanese branding and a few fascinating rebranding projects.
---Timestamps:
00:00 Intro
3:55 What is Branding?
8:28 Branding for startups
11:49 Building a brand & tools and components involved in creating a brand
14:03 How long does the branding process take for startups & small businesses
16:39 When should a startup start to invest in branding?
22:18 Some steps startups could take to create their own brand
26:22 Pros & Cons of in-house branding vs freelance/agency
31:18 What are some common mistakes that startups in Japan make
34:50 How important is understanding Japanese culture for successful branding?
43:22 Branding trends happening among Japanese people
48:45 Example rebranding projects
---
Reach out to Apolline on her LinkedIn here
Visit nowthen on their website here
---
Exciting News for Getting More Sales in Japan !!
We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.
This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.
https://scalingyourcompany.com/salespamphlet/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to another episode of the Scaling Japan Podcast. Today we are joined by Yuga Koda, the CEO of Nihonium, a company dedicated to helping SaaS companies successfully enter the Japanese market. Nihonium works closely with foreign software companies, guiding them through the complex process of localization and adaptation to Japan's unique business landscape.
Join us in this episode as Yuga shares insights into the software gaps in Japan, how Nihonium supports the growth of foreign software companies, and the crucial role localization plays in building trust with the local market. We’ll also dive into cultural differences between Japan and the West, and Yuga will provide key advice for startups looking to establish themselves in Japan.
Stay tuned for a deep dive into navigating Japan's evolving tech ecosystem.
---
Timestamps:
00:00 introduction
2:36 How Nihonium is helping SaaS companies enter the Japanese market?
9:05 What area of software are Japanese companies lacking?
11:41 Are domestic startups in Japan filling up the software gap?
12:23 Entry options for foreign software companies.
32:23 Gaining trust out of the local market/ Why is localization so important?
41:46 Cultural differences between Western vs Japan
51:50 Marketing in Japan
1:10:13 Advice for startups entering into Japan
---
Reach out to Yuga on his LinkedIn here
Visit Nihonium on their website here
---
Exciting News for Getting More Sales in Japan !!
We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.
This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.
https://scalingyourcompany.com/salespamphlet/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to another episode of the Japan Scalers Podcast. In this episode, we are joined by Eran Galperin, founder and CEO of Gymdesk, a leading software platform revolutionizing gym management. Eran walks us through the critical stages of building Gymdesk into a thriving business, from finding product-market fit to scaling across different stages of growth.
Join us as Eran shares valuable insights into his competitive advantage, the challenges he faced in developing a strong product, and the pivotal moments that shaped his approach to recruitment, content marketing, and expansion. He even offers a glimpse into the unique opportunities in the Japanese market, and how Gymdesk has adapted to global needs
---
Show Notes:
0:00 Intro
2:51 What is Gymdesk?
5:13 Erin's competitive advantage
8:47 How long did it take for Erin to have a strong product-market fit?
10:04 Beginning stage of Gymdesk
15:37 What are the advantages you had & how did you successfully utilize them?
23:45 Would you like to share any insights regarding the first stage of business?
30:16 Eran shares second-time founder advantage
32:40 Eran’s content marketing experience
35:55 How did you adapt your personality for stage 1?
39:11 Stage 2, a redesign in early 2020, followed by growth
43:50 Gradual internal team expansion, learning from outsourcing mistakes
49:51 Unlocking Yourself & Recruitment
54:39 Challenges in Stage 2
58:36 What would you define as Stage 3?
1:03:34 Japan market
1:13:11 Conclusion
---
Links from Guest Appearance :
Eran's LinkedIn | Gymdesk
---
The Japan Scalers Podcast is produced by our companies Scaling Your Company & Launch LabScaling Your Company offers several services
Discover how Launch Lab can simplify your journey and fuel your growth in Japan : https://launch-lab.jp/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
In this episode of the Japan Scalers Podcast, Tyson chats with Ray Sato, co-founder of Grow and former lead recruiter for Uber Eats in Japan. Ray shares his journey from being the first recruiter for Uber in Japan to scaling the team from 10 to 120+ employees across APAC, contributing to Uber Eats reaching a $1 billion run-rate. He discusses the competitive strategies and challenges that helped shape Uber Eats' success.
Ray also offers insights into key topics such as recruitment pipelines, OKRs & KPIs, employee value propositions, and his experience launching Grow, a recruitment agency that achieved $3 million in revenue during its first year.
Tune in for valuable lessons on scaling, overcoming challenges, and driving growth in fast-paced startup environments!
Timestamps:
0:00 Intro
3:40 Ray's Story at UberEats
7:31 Services of UberEats
10:16 Ray’s Competitive Advantages
17:17 Uber’s Competitive Close Rate
21:15 Challenges & How Ray Overcame Them
33:21 Advice from Ray
42:37 OKRs & KPIs Insights
45:50 Recruitment Pipeline & Internal Processes
52:42 Employee Value Proposition (EVP)
59:52 Fintech Support to Sales Ratio
1:00:21 The 4 Stages of Growth
1:12:37 What is Grow?
____________________________________
Links from Guest Appearance :
Ray's LinkedIn | Grow's Website
---
The Japan Scalers Podcast is produced by our companies Scaling Your Company & Launch LabScaling Your Company offers several services
Discover how Launch Lab can simplify your journey and fuel your growth in Japan : https://launch-lab.jp/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to another episode of the Scaling Japan Podcast. Today we are joined again by Beau Becker, the CEO of Reiwa Pharmaceuticals in Japan. Reiwa Pharmaceuticals produces an anti-flush drink called Akan and has experience incorporating in Japan and helping others incorporate in Japan.
Join us as Beau talks about his experiences whilst creating a bank account in Japan and the recommendations for the best banks for foreign entrepreneurs and workers in Japan.
---
Show Notes
0:00 Introduction
5:03 The Four Stages of the Fast Track Banking Strategy
28:37 About the Required Residence Status
32:51 Limitations and Technicalities of an employment business
34:27 English Service Banks in Japan
36:22 What Kind of Stamps Are You Going to Need?
38: 55 About the Account Booklet
41:45 Mega Banks
47:21 Different experiences with Shinsei Bank
50:33 Online Banking
56:51 The Business Plan and Needing a Website
1:00:23 Credit Unions
1:04:10 Does He as a Service provide advisory to Companies that need help with the Business plan for these loans?
1:10:43 Final Thoughts
---
Reach out to Beau on his LinkedIn
Be sure to check out Reiwaseiyaku and their Instagram
Beau also wrote two extremely popular articles on creating a bank account and incorporating a company, which you can find below:
https://www.linkedin.com/pulse/guide-corporate-banking-japan-beau-becker/
https://www.linkedin.com/pulse/guide-incorporation-japan-beau-becker/
---
Exciting News for Getting More Sales in Japan !!
We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.
This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.
https://scalingyourcompany.com/salespamphlet/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to another episode of the Scaling Japan Podcast! In this special solo episode, Tyson dives deep into the questions posed by his LinkedIn audience, providing practical answers that every aspiring podcaster and business leader in Japan needs to hear.
Tyson pulls back the curtain on his podcasting journey, sharing invaluable tips on how to start and scale a podcast in Japan. He also delves into the lessons learned from mistakes made along the way and offers advice on how to avoid common pitfalls.
Check out the Scaling Japan Podcast | Tyson's LinkedIn
---
TimeStamps :
0:20 Starting a podcast in Japan intro
01:11 Personal & Professional impact of doing a Podcast
04:12 How has it helped the people you've interviewed
05:09 Impact on the broader system of audience
08:33 Approaches to solving Listener's feedback
12:55 Distribution platforms & SEO in Japan
18:42 Marketing growth for podcasts
24:43 Tools used
31:48 Practicing & Rehearsing
33:32 Recording equipment
35:34 Preparing recording environment
36:02 Choosing guests
40:47 Mistakes made as a host
41:37 How to prevent those mistakes
44:33 Co-hosting & Remote podcasting
---
The Japan Scalers Podcast is produced by our companies Scaling Your Company & Launch Lab :
Discover how Launch Lab can simplify your journey and fuel your growth in Japan :
https://launch-lab.jp
---
Send in a voice message:
Hello and welcome to another episode of the Scaling Japan Podcast. Today we are joined by Eli David Rokah, the CEO of StartupBlink, a startup ecosystem research center working with over 100 government entities, corporate innovation programs, and multilateral organizations worldwide. Their global startup ecosystem map has hundreds of thousands of registered
Join us in this episode as Eli explains StartupBlink’s Index, where Japan and its cities are ranked amongst the other countries and the industries the Japanese government should focus on in the future
---
Show Notes
0:00 Introduction
3:12 Overview of StartupBlink and the StartupBlink Index
5:06 The Highest Ranking Japanese Company
23:51 Japan’s performance in 2024
30:21 Further Thoughts on the support from the Japanese Government
38:15 Other facts about Singapore that makes it much easier for Startups
44:06 More on Business Environment Versus Overall Rank
47:37 Industry Specifics
49:21 Trends in terms of Industries
52:33 What Industries should Tokyo Focus on and any Final thoughts for any policy makers?
---
Reach out to Eli on his LinkedIn here
Visit StartupBlink on their website here
---
Exciting News for Getting More Sales in Japan !!
We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.
This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.
https://scalingyourcompany.com/salespamphlet/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to the eleventh episode of the Scaling Japan Podcast. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually.
In this eleventh episode, we welcome Eric Wei, the CEO of timelyhero, a dynamic platform that connects talented individuals with businesses in need of their skills. With over 15 years of experience in e-commerce and product management, he has worked at top global companies such as Amazon, Google, Foodpanda, and DiDi.
Join us as Eric shares his experience scaling DiDi as Chief Product Officer, along with valuable insights into overcoming intercultural communication challenges, recruitment strategies, and the role of a fractional leader in an organization.
---
Timestamps:
00:00 Introduction
1:57 Fractional Leadership Talent
5:03 What is DiDi? – Target Market and Customers
7:17 Partnership with SoftBank
9:00 Overcoming Intercultural Communication and Biases
11:49 Other Challenges
16:16 Advantages of Entering the Market
19:26 Unique Insights that Helped the 1st Stage
26:22 Tips for Recruitment
34:24 Benefits of Offering Services as a Fractional Leader with Timely Hero
43:19 What was the Next Stage?
52:53 Role of Chief Product Officer (CPO)
1:00:08 About the Guest
---
Links from Guest Appearance :
Eric's LinkedIn | timelyhero
---
The Japan Scalers Podcast is produced by our companies Scaling Your Company & Launch LabScaling Your Company offers several services
Discover how Launch Lab can simplify your journey and fuel your growth in Japan : https://launch-lab.jp/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
In this tenth episode, we are joined by Erika Iwai and Allen Wong, co-founders of Sollective, which is a Japan based corporation that is re-inventing freelance in Japan by changing the views of companies towards freelancers.
Join us as Erika and Allen explains the stages of their buisness progression that led them to be recognized as one of Japan’s best 100 startups in 2023 by the Toyo Keizai magazine.
---
Time Stamps :
0:00 Introduction
3:35 About Sollective
4:44 How Does Sollective Help Freelancers?
6:04 What is “High-Level Talent”
10:35 What is Sollective's Competitive Advantage for Getting Into the Industry?
12:35 The Stages They Have Developed as a Company and How Many Users They Have
---
Links from Guest Appearance :
Erika's LinkedIn | Allen's LinkedIn | Sollective's Website
---
The Japan Scalers Podcast is produced by our companies Scaling Your Company & Launch LabScaling Your Company offers several services
Discover how Launch Lab can simplify your journey and fuel your growth in Japan : https://launch-lab.jp/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
Welcome to another episode of the Scaling Japan Podcast. Today, we are joined by Aya Murota, who, since October 2023, has been the manager of global startups in the innovation promotion division of Yokohama City, with her department being part of the Economic Affairs Bureau. Aya brings a wealth of experience and passion to her role, having previously worked at a global startup company where she played a key role in building the business from scratch in Yokohama.
Join in as Aya shares about the startup scene in Yokohama, as well as the long history and the many innovations she's been involved in both within and beyond the vast multicultural port city of Japan.
---
Show Notes
0:00 Introduction
3:07 More About Yokohama City
5:09 The Industries or Business Types Sought in Yokohama
7:13 The Type of Support Offered for Entrepenurs
8:41 What Types of Companies Approve a Start Up
9:30 Definition of Start Up for
11:18 The Subsidiaries Offered
12:13 Types of Support and Programs
13:58 The Management Program
14:40 Success Cases of a Foreign Company in Yokohama
15:27 Rising Stars Coming Out of Yokohama
18:00 More History and the Open Nature
20:56 The Business Cultural Differences
21:41 The City’s Plans Moving Forward for the Next Three Years + Final Thoughts
---
Reach out to Aya Murota and Yokohama's official account YOXO on LinkedIn.
For more information on Startup Visa click here
To learn more about Yokohama's startup ecosystem, click here
Exciting News for Getting More Sales in Japan !!
We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.
This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.
https://scalingyourcompany.com/salespamphlet/
---
Send in a voice message:
https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message
The podcast currently has 92 episodes available.
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