In this episode of Delivered: The Journey of Packaging, Bradley Sabath and Zachary Stein sit down with Mo Brown, International Marketing Director for LATAM & Canada at Carl's Jr. Restaurants.

With nearly 4,000 locations in over 44 countries, Carl’s Jr. has mastered the balance between global consistency and smart localization. Mo shares how the brand maintains its “QSR+” positioning, protects product quality across markets, and defines value beyond price.

If you’re in food service, franchising, global marketing, or packaging strategy, this episode is packed with insights you can apply immediately.

Timestamps:

01:16 - Mo's Career Journey: From Hispanic Advertising to Food Service

08:00 - CKE International's Global Footprint

14:24 - The Definition of Hospitality in QSR

20:24 - Managing Supply Chain Across Multiple Countries

26:18 - Being the Underdog: Punching Above Your Weight

32:04 - The Importance of Packaging in Brand Experience

42:00 - Sustainable Growth Strategy for International Markets

46:00 - Advice for Young Marketers: Get in the Splash Zone

48:00 - Most Memorable Hospitality Experiences

🔗 Subscribe for more founder stories from the foodservice frontier.Explore more about SupplyCaddy:⁠ https://supplycaddy.com/ Have questions?

Get in touch here⁠: https://supplycaddy.com/contact-us/

Follow us on Instagram:⁠ https://www.instagram.com/supplycaddy/

Join our network on LinkedIn⁠: https://www.linkedin.com/company/supplycaddy/

#DeliveredPodcast #SupplyCaddy #RestaurantIndustry #FoodBusiness #BrandBuilding #OffPremiseDining #RestaurantPackaging #FastCasual #RestaurantGrowth