Marketing, Media & Money

Scaling Rich: Redefining Growth for Long-term Success with Leslie Hassler


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Most entrepreneurs start their journey with big dreams, only to find themselves stuck in a cycle of constant hustle and exhaustion. The pressure to do more, be more, and achieve more can quickly lead to burnout, making success feel like a never-ending grind. But what if there was a way to build a thriving business without sacrificing your well-being?

In this episode, we’re exploring the shift from burnout-driven survival to a business model built on resilience, balance, and long-term success. Our guest, Leslie Hassler, is the powerhouse behind Your Biz Rules, a consultancy that helps small businesses become freedom-generating machines. With over 17 years of experience, she shares the key strategies that allow entrepreneurs to grow sustainably—without sacrificing their well-being or financial goals.

Get ready for a conversation that will transform the way you think about business growth. It’s time to ditch the struggle and create a business that works for you, not the other way around.  Because when you stop operating from survival mode and start leading with strategy, real freedom becomes possible.

Key Takeaways in this Episode:

  • Sustainable Growth Over Hustle – Success doesn’t have to come at the cost of burnout. Shifting from a reactive mindset to a proactive strategy creates long-term stability and freedom.
  • Resilience is a Business Advantage – Building a business that can adapt and thrive in any situation starts with a foundation of resilience, not just relentless effort.
  • Your Business Should Work for You – Instead of constantly working in your business, structure it in a way that supports your goals, lifestyle, and well-being.
  • Scaling Without Sacrifice – Growth doesn’t have to mean more stress. Smart strategies allow you to expand without overextending yourself.
  • Freedom Comes from Systems – Creating efficient processes and boundaries helps business owners step out of the daily grind and focus on what truly matters.
  • Success is Redefined – True success isn’t just about revenue; it’s about building a business that aligns with your values, gives you freedom, and allows you to enjoy the life you’ve worked for.

"We cannot get back time. You can make more money, create another business, and do so many beautiful things. But the one thing you can't get back is time—you can't save it. So, we have to treat that precious resource as exactly that: a precious resource." - Leslie Hassler


About our Guest: 

Leslie Hassler is the dynamo behind Your Biz Rules, a consultancy firm transforming small businesses into freedom-generating machines. With over 17 years of experience in marketing, finance, and leadership, Leslie offers comprehensive audits, consulting, and CFO services. She is the author of First This, Then That and the upcoming book Scaling Rich™. Her mission is to ignite the potential within business owners, empowering them to conquer challenges, unlock unprecedented growth, and build a life of abundance and balance.


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Marketing, Media & MoneyBy Patty Farmer

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