In this episode of The Growth Focus Podcast, Gary Lafferty interviews Ari Leeds, founder of LeedsSource—a Salesforce consultancy that's thriving in one of the most competitive spaces in tech.

Ari shares raw insights on growing a service business, avoiding burnout, building recurring revenue, and making strategic pivots in uncertain times.

Whether you're just starting or scaling your consultancy, this conversation is packed with wisdom on staying relevant, becoming a trusted advisor, and winning the long game in tech services.

Links:

• Ari’s Website: https://www.leedssource.com
  

• Ari on LinkedIn: https://www.linkedin.com/in/arileeds
  

• Gary’s Authority Accelerator: https://www.growthfocus.io

  
  

Chapters:

00:00 – Intro to Ari Leeds

01:30 – From Mechanical Engineer to Tech Founder

05:00 – Biggest Business Lesson: Ride the Wave but Steer the Ship

10:00 – How to Track Metrics from Day One

13:00 – Standing Out in a Saturated Salesforce Market

18:00 – Restructuring: The Pain and the Payoff

22:00 – Revenue Challenges & Building Recurring Income

26:00 – The Power of Networking & In-Person Events

30:00 – Choosing Events That Actually Bring Clients

34:00 – Scaling with Focus: AI, Specialization & Client Diversification

36:00 – How to Reach Ari Leeds

Takeaways:

• Why data from day one matters—even for early-stage founders
  

• How to shift from reactive to proactive business building
  

• Why recurring revenue is key to survival in service industries
  

How to stand out when every consultant says they’re “different”

Keywords: Salesforce consultant, B2B tech growth, recurring revenue strategy, resilient business model, scaling tech consulting, service-based business growth, founder advice, sales pipeline management