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Scaling with Email Marketing: Keep customers engaged and shopping with Erica Salm Rench
Email marketing is a powerful tool for eCommerce, but are all your newsletter blasts effective if they're the same for each person? Erica Salm Rench discusses the power of customizing emails, SEO tactics, and organic growth strategies.Erica Salm Rench, COO of Rasa.io, the only AI-driven smart newsletter platform designed so organizations of any size can personalize content for every subscriber on their email list. She gets to blend her love of digital marketing technology, partnership develop...
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Email marketing is a powerful tool for eCommerce, but are all your newsletter blasts effective if they're the same for each person? Erica Salm Rench discusses the power of customizing emails, SEO tactics, and organic growth strategies.Erica Salm Rench, COO of Rasa.io, the only AI-driven smart newsletter platform designed so organizations of any size can personalize content for every subscriber on their email list. She gets to blend her love of digital marketing technology, partnership develop...