Scared Of Normal by Traction Coffee Roasters

In this episode we sit down with Elliot Wilkinson-Ray, the founder of Ripton and Co., an apparel brand specializing in performance denim products. Started in Aspen, Colorado, the company was launched in 2019 and has recently relocated to Boulder, CO. Over the last couple of years Ripton has grown in popularity with their purposed designed products which are created to shape to the wearer's body while allowing freedom of movement.

This episode is packed full of back story about the Ripton brand & how it came to be, his experiences discovering & studying fashion, his mentality as a founder, their focus on community & so much more. Elliot also takes the reigns & asks Mike a few founder questions, we had a blast recording this collaborative episode - enjoy!
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Learn more about Traction or purchase coffee: https://traction.coffee
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Guest:
Elliot Wilkinson-Ray // https://www.instagram.com/elliot_wr/

Ripton & Co. // https://www.instagram.com/ripton_co/

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/
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On this Scared of Normal episode we were fortunate enough to sit down with Charlie Weisel, a seasoned traveler who has ridden his custom-built Harley-Davidson chopper over 265,000 miles across29 countries, and through all 48 contiguous United States. Charlie didn't grow up around motorcycles, but his passion for traveling and wheels led him to explore the world on his Harley. He's constantly modifying his motorcycle and has built a close relationship with it as he’s traveled the world.

Charlie believes that the more remote and difficult the roads are, the greater the rewards & takes pride in not taking the easy way. From traveling across the remoteness of eastern Russia to relying on the kindness of strangers, he shares his experiences and insights into adventures on the road, the challenges, and the rewards of pushing through hard days. This episode is truly chocked full of incredible stories & perspective do yourself a favor & turn on, tune in, drop out.

It’s truly inspiring to sit down with someone as authentic as Charlie, he does what he does for himself & no one else; which is exactly how it should be. His grit & pride in his craft left me feeling re-energized & stoked to take on whatever challenge comes next. 

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Learn more about Traction or purchase coffee: https://traction.coffee
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Guest:
Charlie Weisel //https://www.instagram.com/travelingch...

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/
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// founder note //

It’s truly inspiring to be in the pretense of someone as truly authentic as Charlie, he does what he does for himself & no one else; which is exactly how it should be. His grit & pride in his craft left me feeling re-energized & stoked to take on whatever challenge comes next.  

Thanks for the hangs Charlie - already lookin’ forward to next time! 

-Mike

We sat down with longtime BMX entrepreneur Ronnie Bonner to chat about his tenure in the BMX industry & his roots of starting his first business in high school. Ronnie has started some of the most well known & respected BMX brands in the world & leads with an intentional, forward thinking mindset. Ronnie talks about where inspiration comes from for him, how he likes to create, & lends some motivating words for those looking to pursue business for themselves. We have conversations about all the brands & projects he's been behind from UGP, Sparky's Distro., Shadow Conspiracy, Subrosa, Rant, Juvee Hall, to embroidering hats for Shepard Ferry. Ronnie has a long list of accolades that he humbly lays out in this episode accompanied by outstanding stories & antics. You're not going to want to miss this one.

Last year we were fortunate enough to work with Ronnie & his crew over at Shadow on a collaborative project, which was an awesome experience & truly a treat. We're already starting to look at what a second collaboration may look like & we couldn't be any more excited.

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Learn more about Traction or purchase coffee: https://traction.coffee
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Guest:
Ronnie Bonner // https://www.instagram.com/ronniebonner/

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/

Co-Host:
Matt Cordova // http://instagram.com/matt_cordova/
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// founder note //
I just want to give Ronnie a huge shout out for his hospitality & friendship - I feel very fortunate to have befriended someone that has & continues to  inspire me. He took the time to show us around the entire facility while introducing us to everyone along the way; we had the most incredible time then followed the podcast up with dinner & beers.

Thanks so much Ronnie, you're the absolute dude! 

-Mike

In this episode we sat down with longtime friend Kyle Wade for a thrilling ride as he shares his journey from a young boi tinkering with remote control cars/aircraft, being passionate about scootering, his transition to cars & the process of becoming an automotive YouTuber - now with over a million subscribers. He shares the sacrifices he’s had to make, the challenges he’s faced, and the hard work and determination it took to build his brand from the ground up.

Kyle's passion for cars and his desire to share his experience with others through his channel has built a community of like-minded individuals who share a love for all things automotive. As we listen to Kyle's story, we can't help but be inspired by his resilience and his unwavering dedication to his craft; his story reminds us that anything is possible if you have the passion and the drive to make it happen.

Learn more about Traction or purchase coffee: https://traction.coffee

Guest:
Kyle Wade // https://www.instagram.com/boostedboikyle/

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/

Co-Host:
Matt Cordova // http://instagram.com/matt_cordova/

We had the pleasure of sitting down with musician, artist, creator, & educator Seth Beamer. Seth is an artist who is creating waves with his recently released music under his new self-titled project. 

In this episode, we dig into how he found his passion for music, how he's gone about approaching being a professional artist, his recent win in Channel 93.3 KTCL's Hometown for the Holidays competition against 100+ local bands with his first single, "The Runaround", creating music videos, & what it means to him to be creating under his first self titled project. 

Seth has an infectious energy, drive & shares inspiriting genuine perspectives - you're not gonna want to miss this one. 

𝙈𝙐𝙎𝙄𝘾 𝙑𝙄𝘿𝙀𝙊𝙎:
The Runaround - https://www.youtube.com/watch?v=qcxNJn-9PKI

Perfectly Impossible - https://www.youtube.com/watch?v=7ZT2IeIvqH0

Instagram:

Seth Beamer: https://www.instagram.com/sethbeamermusic/

Mike Murfitt:  https://instagram.com/mikemurfitt/

James Stokoe: https://www.instagram.com/jamesstokoephoto/

Join us as we sit down with Anthony Mikrut who is the VP of Sales & a Partner at Eminent Cycles - in this episode, we discover what sets them apart from the competition, explore their unique approach to product design, and learn how they came up with the idea for a collaboration coffee that benefits trail organizations nationwide.

Collaboration Coffee: https://traction.coffee/building-grounds/

Learn more about Traction or purchase coffee: https://traction.coffee

Instagram:

Mike Murfitt:  https://instagram.com/mikemurfitt/

Anthony Mikrut: https://www.instagram.com/anthonymikrut/

Eminent Cycles: https://www.instagram.com/eminentcycles/

On this episode of Scared of Normal we discuss the art of being scrappy, and how it can help you achieve your goals. Being scrappy means being determined, adaptable, and resourceful. It's not enough to have big goals and dreams, you must also have the drive and determination to see them through. Success is often determined by the ability to stay scrappy and push through obstacles, resistance, and competition. We'll be sharing tips on how to be scrappy, like committing to a result, disregarding data, going down one-way streets, negotiating everything, asking for favors, working more, and having a sense of urgency. Being scrappy is a mindset and a choice; by embracing a scrappy attitude, you can achieve your goals.

Learn more about Traction or purchase coffee: https://traction.coffee

Instagram:

Mike Murfitt:  https://instagram.com/mikemurfitt/

Cheyanne Murfitt: https://www.instagram.com/cheyannerae/

Matt Cordova: https://www.instagram.com/matt_cordova/

In this episode of Scared of Normal, we sit down with Chase Hawk one of the most influential BMX riders in the world as he shares stories of his journey from humble beginnings to becoming one of the most respected professionals to have ever touched a bike. Chase gives us a deep dive look into his decorated professional career, his plans to continue riding and progressing well into the next decade, the importance of taking mental health seriously, being a dad, adopting a growth mindset, and so much more.

This raw and vulnerable conversation is packed with beautiful perspectives, incredible stories, life lessons, and truly authentic moments as Chase gives us a behind-the-scenes look into his personal life. 

Massive thanks to Chase for his hospitality & for taking the time to open up about topics that are often difficult to talk about. Mental health is important & you’re not alone. We hope this conversation inspires you to check in with yourself & your loved ones, do something you love, enjoy the process & be kind. We feel so fortunate for the opportunity to share this episode with you; enjoy. 

Pick up some Burn Slow Goods Here: https://burnslow.co

Learn more about Traction or purchase coffee: https://traction.coffee

Instagram: Chase Hawk: https://www.instagram.com/chasehawk

Burn Slow: https://instagram.com/burnslow__/

Mike Murfitt:  https://instagram.com/mikemurfitt/

In this episode of Scared Of Normal, we sat down to chat about the importance of having intention with the types of content you're consuming on the internet & how can positively or negatively affect your days.

Learn more about Traction or purchase coffee: https://traction.coffee

Instagram:

Mike Murfitt:  https://instagram.com/mikemurfitt/

Cheyanne Murfitt: https://www.instagram.com/cheyannerae/

In this episode of Scared Of Normal we sat down with Aaron Ross, a professional BMX icon and entrepreneur. Join us as we dive into the mind of this one of a kind, creative individual and explore his journey from BMX pro to becoming a successful business owner. Aaron has made a name for himself in the world of extreme sports and has used his passion and drive to branch out and make an impact in other ventures & industries. Whether you're a fan of BMX, interested in entrepreneurship, or just want to be inspired by a unique and driven individual, this podcast has something for everyone. Tune in and join us on this exciting journey. Enjoy! 

Pick up some Burn Slow Goods Here: https://burnslow.co

Learn more about Traction or purchase coffee: https://traction.coffee

Instagram:

Aaron Ross: https://www.instagram.com/theaaronross/

Burn Slow: https://instagram.com/burnslow__/

Mike Murfitt:  https://instagram.com/mikemurfitt/