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Jim Hill and Lauren Hersey follow their cult-favorite “cup” episode with a deep dive into the most powerful sense in the Disney parks—smell. From Mickey’s PhilharMagic to burning Rome and popcorn-scented blowers, this episode explores how Imagineering has used fragrance for decades to spark emotion, trigger nostalgia, and boost sales. Plus, they dig into scented merch like candles, oils, and the plushie line that smells good enough to eat.
How scent became a secret weapon in Disney park design
Walt Disney’s original plan to use smells in Fantasia
The evolution of “Smellitizers” and where they show up in classic attractions
The rise of smell-based merch: Scenty, Magic Candle Co., and Disney oils
What munchlings are—and how they combine snacks, scent, and plushies
If you’ve ever chased the smell of Main Street popcorn or hunted for the perfect Polynesian candle, this one’s for you.
Unlocked Magic
Unlocked Magic, powered by DVC Rental Store and DVC Resale Market, offers exclusive Disney & Universal ticket savings with TRUSTED service and authenticity. With over $10 MILLION in ticket sales, use Unlocked Magic to get the BIGGEST SAVINGS.
Learn More
Learn more about your ad choices. Visit megaphone.fm/adchoices
4.7
1111 ratings
Jim Hill and Lauren Hersey follow their cult-favorite “cup” episode with a deep dive into the most powerful sense in the Disney parks—smell. From Mickey’s PhilharMagic to burning Rome and popcorn-scented blowers, this episode explores how Imagineering has used fragrance for decades to spark emotion, trigger nostalgia, and boost sales. Plus, they dig into scented merch like candles, oils, and the plushie line that smells good enough to eat.
How scent became a secret weapon in Disney park design
Walt Disney’s original plan to use smells in Fantasia
The evolution of “Smellitizers” and where they show up in classic attractions
The rise of smell-based merch: Scenty, Magic Candle Co., and Disney oils
What munchlings are—and how they combine snacks, scent, and plushies
If you’ve ever chased the smell of Main Street popcorn or hunted for the perfect Polynesian candle, this one’s for you.
Unlocked Magic
Unlocked Magic, powered by DVC Rental Store and DVC Resale Market, offers exclusive Disney & Universal ticket savings with TRUSTED service and authenticity. With over $10 MILLION in ticket sales, use Unlocked Magic to get the BIGGEST SAVINGS.
Learn More
Learn more about your ad choices. Visit megaphone.fm/adchoices
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