Jon and Becky are two Oklahoma business partners and friends who have 35 combined years of experience in nonprofit development. He's the designer, she's the writer, but they call themselves "marketers disguised as fundraisers." They cut their teeth building Oklahoma State University Foundation's inaugural marketing department whilst having some serious Imposter Syndrome that first year. While at OSU, they were able to set down the first roots of philanthropic storytelling via print, graphic and digital deliverables leading to the launch of the $1 billion initiative, Branding Success, which is Oklahoma's largest philanthropic campaign effort to date. Their wanderlust for building something new led them to Oklahoma City for a nearly decade-long service to Oklahoma's largest nonprofit healthcare system, INTEGRIS Foundation, where they led teams in annual giving, events, stewardship, major gifts, and built a ground-breaking employee giving campaign model that's been internationally replicated by development shops around the world.
After dreaming of a full-fledged company aimed at empowering and equipping this generation of nonprofit leaders, We Are For Good launched in 2020 through their podcast of the same name. The podcast debuted as the #1 nonprofit podcast on Apple iTunes and host some of the industry's most respected thought leaders as guests. But their favorite thing is teaching, and We Are For Good workshops bring the best thought leaders and innovative disruptors to our space to empower professionals to do more for their missions.They're on a mission to reimagine the nonprofit professional development space, to flip the donor pyramid upside down and rename our industry in their spare time:)
In this episode, Becky and Jonathan join Jenny and Hayley to bring a disruptive mentality to the traditional ways of running organisations. They talk about revolutionising the nonprofit sector by equipping this generation of the non profit leaders and philanthropists with the mindset, tools and innovative ideas that will have a ripple effect on the impact they make.
Be ready to learn how to build believers in your vision and not just accumulating donors.