Daniel Pink is a bestselling author who uses social science research to explore big questions about what it means to be human. He’s written seven books, and his newest one came out last February—The Power of Regret. You can also check out his Masterclass on sales and persuasion. In our conversation, Dan gives a look into his writing process. How does he go from an idea for a book to the final product? And how does he draw on social science along the way? This was a super fun chat—check it out!

[Please note this is mostly a re-broadcast of Opinion Science, Episode 48]

This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/

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