In this episode, Ashley is joined by Geoff Exstrom, Director of Communications & Media Relations for the Omaha Supernovas. Geoff shares his journey from high school broadcaster to pro sports Communications Director, offering a behind-the-scenes look at life on a professional media team. Together, they explore the power of storytelling in sports, why strong communication still matters, and how failure often leads to better opportunities. You’ll also hear insights on how high school sports are evolving, why writing skills are still essential (even in the age of AI), and practical advice for anyone looking to break into the world of sports, media, or content creation. Plus, a rapid-fire Q&A round with Geoff to wrap things up. Whether you’re in broadcasting, marketing, education, or just love a good story, you’ll find something in this conversation to inspire your next step.

Low energy in the stands? Struggling with poor sportsmanship or low attendance at school events?

In this episode, we sit down with D-Wayne Taylor — Master of Ceremonies and expert hype man — to explore how having an MC at your games and events can transform the atmosphere, encourage positive behavior, and bring the community back to the bleachers.

From crowd engagement to reinforcing school spirit, D-Wayne shares how the right voice on the mic can make all the difference.

In this episode, we chat with PJ Chavez about how student leadership can shape more than just a school experience — it can shape a career. PJ shares how his high school involvement with media and athletics laid the foundation for a college job and early career opportunities. From student to leader to professional, PJ’s journey is a powerful example of how showing up, staying involved, and saying yes can open doors far earlier than expected.

This episode offers a clear example of how intentional student programs can lead to meaningful outcomes — and how other schools can replicate that success to empower their students beyond the classroom.

Ben and Ashley share how they've seen momentum continue through critical moments for fan engagement, including halftime and timeouts.#AdvantagePodcast #GameDayScript #Halftime #FanExperience #scorevision Want a deeper look into what ScoreVision can do for your school? Contact us today: http://www.scorevision.com/contact-usLearn more at http://scorevision.comKeep up with us on our other channels:Twitter: https://twitter.com/GetScoreVisionFacebook: http://facebook.com/scorevisionInstagram: https://www.instagram.com/getscorevision/LinkedIn: https://www.linkedin.com/company/10332014/

ScoreVision Advantage – Episode 11: The Changing Game of Sports AdvertisingIn this episode of ScoreVision Advantage, co-hosts Ben Nourse and Ashley Peterson dive into the evolving world of sports advertising in K-12 schools. From unlocking new revenue streams to enhancing fan engagement, they break down why sports advertising matters—and how schools can stay ahead. Key Insight: Learn why schools should consider developing a student-led production or content creation course to give students real-world experience while maximizing advertising opportunities.In This Episode, We Cover:Why sports advertising is a game-changer for K-12 schoolsHow advertising strategies are shifting in the digital ageThe value of student-led content creation programs for ad productionWhether you're an athletic director, administrator, or educator, this episode offers actionable ideas to bring modern advertising strategies to your school.Don’t Miss Out – Subscribe for More Insights on Sports Technology & Fan Engagement!Learn more about transforming your game-day experience: www.scorevision.comKeep up with us on our other channels:Twitter: https://twitter.com/GetScoreVisionFacebook: http://facebook.com/scorevisionInstagram: https://www.instagram.com/getscorevision/LinkedIn: https://www.linkedin.com/company/10332014/ #SportsAdvertising #K12Education #StudentMedia #ScoreVisionAdvantage

Director of Technology, Ben Nouse, sits down with Ashley Peterson to share his perspective on how practice technologies, such as wearable sensors, segment timers, and replay software, continue developing in the sports industry.

For today's tech talk segment, we are joined by ScoreVision's Director of Technology, Ben Nourse. Ben shares with us important information about aspect ratios—including, what an aspect ratio is, how to maximize space to get the look you desire, and how to calculate using pixel pitch, resolution, and the physical dimensions of your scoreboard.

In today’s episode, we are joined by the Founder & CEO at Striv Education, Taylor Siebert. With a passion and commitment to empowering educators and shaping the future generations, Striv Education introduces a hands-on approach for students to learn about digital media and broadcasting.

Today, Taylor shares with us the importance of student involvement and developing a reputation around your brand through the game day experience. Whether it’s digital media, broadcasting, or an in-venue production – this episode unravels how education is the true foundation for your athletic program and the overall health of your community.

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In today’s episode, we are joined by Jarod Rogers and Adam Maser from Hastings College in Nebraska. Jarod is the Director of the Center for Applied Media Arts, and Adam is the Assistant Athletic Director for Media Relations. Today they share their passion for improving the fan experience at their college and how to get students involved. Plus, a few words of advice for teachers and students in media production. I hope you enjoy today’s show! 

Hello, everyone, and welcome to ScoreVision ADvantage, a podcast where we share the latest happenings in sports tech and fan engagement! I’m your host, Ashley Peterson - Marketing Director at ScoreVision. 

For today’s tech talk segment we have something special planned! We are joined by our reseller, partner, and friend, Chris Kirn from Digital Scoreboards. Today’s discussion is centered around mobile LED trailers. Yes, Mobile. Let’s get started!

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