From Kinesiology to Coaching Excellence | Building Trust, Culture & High-Performing Athletes

In this episode of Legacy Unscripted, host Russ Katzman sits down with Thomas Howes, owner of Rain City Strength, for a deep dive into the world of kinesiology, coaching, personal training, and business ownership. Thomas shares his journey from studying human movement to building a thriving coaching business grounded in mentorship, communication, and trust.

Whether you're a coach, trainer, business owner, or youth athlete, this episode breaks down the realities of developing a coaching philosophy, navigating team dynamics, and creating long-lasting client relationships.

You’ll learn why weightlifting is just one part of overall performance, how to build culture in the weight room, and why referrals often lead to the most committed clients. Thomas also speaks candidly about the role of social media, how it shapes expectations for young athletes, and the importance of teaching proper technique and prioritizing safety.

If you’re looking to grow in coaching, strengthen your business, or better support athletes, this conversation delivers powerful insights you won’t want to miss.

⭐ Key Topics Covered

The evolution from kinesiology to professional coaching

How to build trust and strong client relationships

The difference between team training and 1:1 coaching

Why culture in the weight room matters

The role of mentorship in coaching and business ownership

Navigating social media pressures for youth athletes

How referrals create long-term, committed clients

The challenges of managing team dynamics safely

Lessons for new entrepreneurs entering the coaching space

🎧 Featured Quotes

“Weightlifting is just a part of that.”

“The weight room is where you create culture.”

“I run an undergraduate internship every year.”

📌 Chapters

00:00 — Introduction to Kinesiology and Coaching Philosophy
06:01 — The Journey to Business Ownership
11:48 — The Challenges of Expansion and Mentorship
18:00 — Building Trust and Client Relationships
25:18 — Building Trust and Relationships in Business
36:52 — Navigating Social Media Influences on Youth Training
43:48 — Advice for New Entrepreneurs

🔎 SEO Keywords

kinesiology, coaching, personal training, team training, youth athletes, business ownership for coaches, coaching mentorship, athlete development, building client relationships, coaching referrals, social media and athletes, Rain City Strength, Russ Katzman, Thomas Howes, Legacy Unscripted podcast

I hope you enjoy this episode!
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 – Russ and the Legacy, Unscripted! podcast team

Connect with Russ on LinkedIn:https://www.linkedin.com/in/business-coach-florida/
Visit the Progenyc website here: http://www.progenycc.com/
Get in touch with Russ: [email protected]

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Legacy, Unscripted! hosted by Russ is a no-filter conversation about the legacies we’re building every day - whether we realize it or not. This podcast dives into how entrepreneurs, leaders, and everyday difference-makers live intentionally, overcome obstacles, and shape their impact on others. With raw stories, honest reflections, and practical insights, Legacy, Unscripted! invites you to reflect on your values, your purpose, and the mark you’re leaving on the world.