Search Advertising News

By Rushe Brady, Google Ads Instructor

The "Search Advertising News" podcast delivers Google Ads weekly news for Advertising Professionals. Keep up-to-date with the newest developments in Google Ads. Delivered every Saturday by Rushe Brady... more

· Business

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FAQs about Search Advertising News:

How many episodes does Search Advertising News have?

The podcast currently has 11 episodes available.

Search Advertising News episodes:

March 17, 2019 3/16/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) New feature: 'Column Recommendations'
2) Google My Business: 'Offers To Business'
3) New 'Google Ads Policy Manager'
...more
4min
March 03, 2019 3/02/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) 'Average Position' metric is dead
2) 'Call-Only Campaigns' get more headlines
3) 'Business Redressal Complaint Form'
...more
4min
February 25, 2019 2/23/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) 'Google Display Network' 3 updates
2) Google 'App Campaigns' gets new name
3) 'Merchant Center open to ALL retailers
...more
4min
February 18, 2019 2/16/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) 'Maximize Conversions' for YouTube ads
2) Respond to reviews inside Google Maps
3) YouTube now part of 'Search Partners'
4) Digital advertising increases 10% per year
...more
5min
January 27, 2019 1/26/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) 15 second non-skippable video ad
2) Microsoft Search Network gets bigger
3) 'Competitive Metrics For Audiences'
4) Service Area Businesses can expand
5) Article: "What is GCLID?"
...more
5min
January 15, 2019 1/12/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) 'AdWords Express' migrates to Google Ads
2) YouTube removes automatic sharing feature
3) Beware dynamic 'Sitelink Extensions'
4) "4 Key GDN Settings To Check For Smarter Ad Spend"
...more
5min
January 06, 2019 1/05/2019 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) Try the new 'TV Screen Device Type'
2) Ready for text messaging to businesses?
3) Nobody reads old reviews anyway
4) Article - "ROAS For Ecommerce Stores"
...more
4min
December 23, 2018 12/22/2018 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) GDN 'Audience Expansion Tool'
2) GDN 'Dynamic Prospecting'
3) GDN 'Custom Intent Segments'
4) "Why Pay A PPC Agency For Monthly Management?"
...more
4min
December 01, 2018 12/01/2018 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) ‘Call Reporting’ gets an update
2) ‘Target Impression Share’ new bid strategy
3) “Rising Cost Per Click But I didn’t Change My Bids”
...more
4min
November 14, 2018 11/10/2018 Google Ads Weekly News
WHAT YOU WILL LEARN:
1) Automatically generated ‘Location Extensions’
2) A fourth device type: ’TV Screens’
3) Bing Ads & LinkedIn integration
4) ‘Demographic Targeting’ new options
...more
5min

FAQs about Search Advertising News:

How many episodes does Search Advertising News have?

The podcast currently has 11 episodes available.