DigiMarCon Podcast

Search Marketing Master Class - Omar Kattan, Sandstorm Digital


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A user-centric SEO strategy helps business owners attract consumers who will interact with website content and convert into buyers of the products and services offered, this is at the heart of what search engines like Google are looking for today. The session will provide a practical approach to creating this winning SEO strategy. 
 
Key takeaways 
1) Winning the Top of the Search Engine Results Page (SERP) has changed. Optimize for Google's KPIs and you will win 
2) Don't just think of optimizing your website think about optimizing the user experience 
3) Measure SEO KPIs that reflect long-term business success not short-term quick wins.

Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

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DigiMarCon PodcastBy DigiMarCon