Coffee Is For Closers

Secrets of A Chief Sales Officer - CIFC Episode 146


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In this episode, I sit down with Chief Sales Officer, Anthony, to discuss our observations from a recent Australian business coaches event. We delve into the dos and don'ts of sales pitches and share some valuable insights on how to run a successful sales coaching business.

 

Together, we explore the power of psychology in live sales pitches, the art of price anchoring and dropping to close prospects, and why cultivating your coaching business is crucial. We also discuss the relationship between memory and emotions and the benefits of using NEPQ in sales.

 

So, join me as I share my thoughts on being definitive in sales, projecting confidence, and how to create a neutral approach that still drives results. Whether you're a seasoned sales veteran or just starting out, this episode is packed with tips and techniques to help you take your sales game to the next level.

 

Episode Highlights:

  • [2:22] Introduction 
  • [4:30] Using macro content and micro content
  • [12:30] The power of psychology when pitching to a live audience 
  • [19:00] Utilizing price anchoring and dropping in order to close prospects
  • [24:00] Why you have to cultivate your coaching business
  • [28:00] Closers in Black
  • [29:30] The relationship between memory and emotions
  • [35:00] The benefits of NEPQ 
  • [37:00] How to project confidence casually
  • [40:00] Being neutral in sales vs. being definitive

 

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Coffee Is For ClosersBy Matt Ryder

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