There is no better way to capture the attention of book publishers than a uniquely interesting and deeply moving story. Mitch Russo is joined by Bill Blankschaen, Founder and Chief Story Architect of StoryBuilders, to discuss the secrets of incredible storytelling success. From identifying the central tone of your story to determining your target audience, Bill breaks down the essential steps to developing, writing, and ultimately publishing your book. He also explains the right way to leverage your book to successfully brand and scale your business through the right monetization strategies. Get started with writing your very own story and bring your message out there!