SeedSeller Training Radio – We have a special treat for you in this podcast because I’m giving you a sneak peek behind the curtain of the SeedSeller Academy. I’m going to let you listen to some of the great questions that I covered on our last SeedSeller Academy Live Call. I dive in and talk about what scares seedContinue Reading

Someone or something is always trying to take business away from you. Sales reps complain to me all the time about competitors (or the marketplace) taking business away from them. So the first thing I ask them is… “What are YOU doing about it?” or “What are you GOING to do about it?” Are you sittingContinue Reading

Seed Seller Training Radio – Are farmers holding you hostage in your sales territory? Odds are very high that they are.   But more than likely, it’s not something you’re even aware of. The culprit of your imprisonment is something I refer to as the Ag Cycle. So what is the Ag Cycle? The AgContinue Reading

Seed Seller Training Radio – To a farmer, the harvest season is the second most important time of each year—second only to the planting season. As a result, the farmer’s mentality toward salespeople during harvest is, “Don’t bother me, I’m busy.” But the sales mentality is, “I need to get to farmers to either get aContinue Reading

Harvesting Customers – At this very moment, there are thousands of producers harvesting the results of the varieties you sold them last year. It’s those results that form your customers’ crop planning decisions for next year. But how do you know your customer is making the right decisions based on the results he’s getting? After all, the biggest danger lurkingContinue Reading

Internet Radio For SeedSellers – Harvest season means it is time for sellers to get “report cards” from their growers. These report cards will determine whether or not you continue selling to your customers and they will surely include the 999 reasons and excuses for not reordering your products next season. Farmers will use theContinue Reading

Seed Seller Training Radio – Goal achievement is decided right now. You still have plenty of time to put the necessary tools in place to get that sales increase you projected. So decide right now whether or not you intend to hit your sales goal and then go do the things you need to achieveContinue Reading

Seed Seller Training Radio – When it comes to selling seed, the question I’m often asked is if part-time sellers (dealers, retailers or distributors) can still be effective in the 21st century marketplace.   The answer is…It Depends. It depends on who is doing the selling. The most effective  distribution systems will not be basedContinue Reading

Seed Seller Training Radio – Farmers love to beat up sales reps by throwing punches (sales objections) at unsuspecting and unprepared sales reps. After 40 years in the seed business, it’s safe to say that I’ve been  punched in the face enough to know that it doesn’t feel good and the best way to avoidContinue Reading

Seed Seller Training Radio – One of the most frequently asked questions I get is, “How do I successfully open a new sales territory?” The answer to that question is also a blog post I wrote over a year ago (here) and it’s still one of the most viewed posts on our website. Because ofContinue Reading