Sign up to save your podcasts
Or
Share Segmentation: How to deal with "let's get everyone" as a target
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Segmentation: How to deal with "let's get everyone" as a target
Timestamps:
00:52 Discussing Target Audience
01:40 Horror Stories of Target Audience
05:14 Challenges in Messaging and Segmentation
14:23 Examples of Poor Market Segmentation
21:49 Effective Segmentation Strategies
32:15 The Power of Storytelling
34:35 Understanding Your Audience
38:19 Innovative Research Techniques
Show Notes:
- Mercury
- Equals
- Arc Browser
- Figma
- Devin Reed
- Clayton Christensen
- Our website
Hosted on Ausha. See ausha.co/privacy-policy for more information.
View all episodes
By Gabriel Bujold, Eric Holland, Zach Roberts
5
1010 ratings
Timestamps:
00:52 Discussing Target Audience
01:40 Horror Stories of Target Audience
05:14 Challenges in Messaging and Segmentation
14:23 Examples of Poor Market Segmentation
21:49 Effective Segmentation Strategies
32:15 The Power of Storytelling
34:35 Understanding Your Audience
38:19 Innovative Research Techniques
Show Notes:
- Mercury
- Equals
- Arc Browser
- Figma
- Devin Reed
- Clayton Christensen
- Our website
Hosted on Ausha. See ausha.co/privacy-policy for more information.
More shows like We're Not Marketers
View all
This American Life
91,010 Listeners
Pod Save America
87,390 Listeners
The Daily
112,416 Listeners
Lovett or Leave It
25,156 Listeners
Product Marketing Life
20 Listeners
#SistersInLaw
10,520 Listeners