Self Made Strategies

Self Made Strategies

By Tony Lopes, SoftStix Productions LLCBusinessEntrepreneurshipEducationSelf-ImprovementMarketing
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Self Made Strategies episodes

  • 105: Michelle Seiler Tucker – Building Growth by Thinking Through Your Goals and Exit Strategy


    On this episode, Michelle Seiler Tucker (Founder of Seiler Tucker Inc. - http://www.seilertucker.com/), a 20-year veteran in mergers & acquisitions.  Michelle has sold hundreds of businesses.  She has been recognized as the leading authority on buying, selling, fixing, and growing businesses, Michelle sees opportunity where many are discouraged or have given up.  Her passion is to save businesses that might otherwise close.  She closes nearly 98% of all written offers and, on average, obtains 20-40% above the asking price for her clients.

    Check out Michelle's book: https://exitrichbook.com/

    Text Michelle here: 888-526-5750

    Here are the Self Made Strategies of Michelle Seiler Tucker.
    On this episode you will hear Michelle discuss:


    * Seiler Tucker's GPS EXIT Model: Planning Your Business EXIT
    * Evaluations and building your business to sell
    * The business life cycle, and why each stage is important
    * M&A, STI 6Ps®, how to buy/sell companies
    * The 3 transformational questions you should ask yourself
    * How to grow through acquisitions
    * Why small businesses today are much more likely to succeed in the first 1 to 5 years
    * Connecting businesses with non-profits, and why that can help accelerate your growth
    * The branding ladder
    * The 10 biggest profit mistakes
    * How to create a bidding war

    NOW also available on the Self Made Strategies YouTube Channel: https://www.youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g
    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was hosted, produced and edited by Tony Lopes, in Philly, PA USA.  Michelle joined us remotely, via Zoom, from New Orleans, Louisiana USA.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com)

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn
    1 hr 9 min
  • 104: Fighting Cancer with the Video Game Community, and How Focusing on Valuegraphics Can Improve Engagement
    Welcome to a special Holiday 2020 Episode!
    Episode 104: A special case study on how Valuegraphics (https://valuegraphics.com/) can help an organization like the American Association for Cancer Research (https://www.aacr.org/) to engage with their high-value gift donors.
    CHECK OUT the AACR's NEW game here: http://neoantigen.gg/!!!  (Proceeds from the game will benefit cancer research.)



    This is a very special episode of the Self Made Strategies Podcast.  We brought back two former guests (Mitch Stoller, Chief Philanthropic Officer of the American Association for Cancer Research, who previously appeared on Episode 039 of the Self Made Strategies Podcast; and, David Allison, Founder of Valuegraphics, who previously appeared on Episode 089 of the Self Made Strategies Podcast) to do a case study discussion to help raise awareness for the American Association for Cancer Research's initiatives to combat cancer.  Cancer started this fight, but the AACR WILL END IT (especially with support from great listeners like YOU!)!

    Here are some quick Cancer facts (courtesy of https://playersvscancer.org/neoantigen/):

    * 1 in 3 people will develop cancer in their lifetime.
    * Cancer cases are expected to increase by 45% by 2030
    * 40% of all cancers are preventable

    Let's do our part by joining the AACR in its fight against cancer.

    Our podcast is also available on YouTube (please subscribe): https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g
    More about Mitch:
    Mitch Stoller is the Chief Philanthropic Officer of the AACR Foundation and Vice President of Development. The American Association for Cancer Research (AACR) is the first and largest cancer organization in the world, with 44,000 members in 120 countries. In his role, Stoller is responsible for leading the Foundation team to increase organizational brand awareness and to secure critical funds to support cancer research through strategic partnerships with corporations, foundations and individual giving initiatives.

    With more than 30 years of experience as a non-profit executive, Stoller’s leadership has been instrumental to many high-profile organizations, including the Lance Armstrong Foundation (LiveSTRONG), the Christopher Reeve Paralysis Foundation, and the Sudden Infant Death Syndrome Alliance. He was responsible for and implemented the iconic LiveStrong yellow wristband campaign, which raised over $75 million, and launched a fundraising paradigm. He joined the AACR Foundation in 2013.
    More about David:
    David Allison is a human behavior expert and the pioneer of Values Thinking. His research and advisory services are used in industries as wide-ranging as sportswear, school supplies, luxury goods and hedge funds. He works with global humanitarian foundations like the Environmental Defense Fund and the United Nations.   He is the founder of the Valuegraphics Database (check it out here: valuegraphics.com), the first statistically accurate global measurement of what everyone on earth cares about, and his research has led him to become an outspoken advocate for the eradication of demographic stereotypes.  He speaks internationally, and his most recent book "We Are All the Same Age Now" was an international marketing #1 best-seller, named one of the top ten Leadership Books of the year by INC magazine, and called "a genuinely original contribution to marketing literature" by Kirkus Reviews. 

    You can check out or purchase "We Are All the Same Age Now" here: https://read.amazon.com/kp/embed?
    1 hr 27 min
  • 103: Barbara Casey – Direct Engagement with Your Target Audience


    On this episode, Barbara Casey (Co-Founder of Mobile High 5 - https://www.mobilehigh5.com/) joined us to share her entrepreneurial journey.  Barbara Casey brings 30 years of experience in marketing, and is a serial entrepreneur. She was a member of the team which launched the very first frequent buyer program in the country for AT&T and brings an executive level of experience to benefit her clients.

    Here are the Self Made Strategies of Barbara Casey.
    On this episode you will hear Barbara discuss:

    * Why Barbara ventured out of a long corporate marketing career, to start her own venture (Mobile High 5)
    * What Mobile High 5 is doing for small and medium sized businesses during COVID-19
    * How to increase your direct engagement with your target audience
    * Why SMS is a better marketing platform than social media or email marketing campaigns

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was hosted, produced and edited by Tony Lopes, in Philly, PA USA.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn

     
    35 min
  • 102: Ben Thomas – Next Stop WIN a GRAMMY


    Benjamin Thomas is an engineer, producer, and mixer from Philadelphia, PA. He graduated from Temple University in 2018 with a degree in Entrepreneurial Studies and Innovation Management. With over 4 years of professional experience, he is known for his work in the Hip-Hop, R&B, and Gospel music genres, helping to shape the sound of Philadelphia in this time.  In 2017, Ben had the opportunity to engineer "Insecure" which featured Jazmine Sullivan and Bryson Tiller, as well as work on Brian McKnight's album Genesis. This work earned Ben 3 NAACP Image and Soul Train award Nominations. Since then, Ben has had the opportunity to work with artists including: Lil Uzi Vert, Post Malone, Ty Dolla $ign, Jeremiah, Lil Dicky, Meek Mill, NLE Choppa, Donn T, Chill Moody, Jorja Smith, and many others. In 2020, Ben Opened his first commercial studio space, After5 Studios. In 2020, Ben earned his first Billboard #1 with his work on the ‘Pluto x Baby Pluto’ Album for Lil Uzi Vert and Future. Ben also worked on Ingrid Andress debut album, ‘Lady Like.’ which was nominated for a GRAMMY for Best Country Album.

    Currently, Ben works out of After5 Studios. He is also a co-owner of nicethingsMUSIC, an independent record label & management company. Ben is also a former Governor on the board of the Philadelphia Chapter of The Recording Academy and is an active member in the Recording Academy. Outside of music, Ben has spent time editing podcasts for iHeart Radio’s "Art of the Hustle" hosted by Ryan Leslie, as well as audio mixing work for the online TV Series "Single and Anxious."

    Here are the Self Made Strategies of Ben Thomas.
    On this episode you will hear Ben discuss:

    * How he called his shot (winning a Grammy)
    * Success (in any endeavor) is really a function of time
    * The people that have helped Ben get to where he is
    * Ben's mission related to After5 Studios
    * How Ben became co-owner of nicethingsMUSIC (@nicethingsMUSIC on Instagram) and close friends with Chill Moody
    * Why seizing opportunities that others pass up was the difference maker in Ben's life and career

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was hosted, produced and edited by Tony Lopes, in Philly, PA USA.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn

     
    1 hr
  • 101: Heather Mitts – A Gold Medal Mindset
    Heather Mitts, Sharing her Gold Medal Mindset


    Our guest on this episode is a former US Women's professional soccer player.  She played in the American Women's Professional League for the Philadelphia Charge, the Boston Breakers, the Philadelphia Independence and the Atlanta Beat.  She's a three time Olympic gold medalist (the first gold medalist on our show).  She won those titles in 2004, 2008 and 2012.  She is one of only four us soccer players to win three Olympic gold medals.  She also played in the 2011 FIFA Women's World Cup where the US National Team finished second.  She announced her retirement from soccer via Twitter on March 13th, 2013.  She also served as a studio soccer analyst for ABC, ESPN and ESPN 2 during the 2003 FIFA Women's World Cup.  She was also a sideline reporter for several MLS broadcasts in 2005, and she's also presented for TEDx on her Gold Medal Mindset and her own secrets to obtaining a gold medal.

    From a young age, her love of sport health and mindset helped her to live her life to her fullest.  Now she wants to assist others in doing the same.  Heather Mitts is a mother of three and her passions include health, fitness, and our impact on the planet.

    Heather looks forward to sharing her secrets with you.

    Here are the Self Made Strategies of Heather Mitts.
    On this episode you will hear Heather discuss:

    * How Heather's background helped her develop a Gold Medal Mindset, which led to 3 Olympic Gold Medals
    * Heather's advice for mom-preneurs
    * How Heather is helping others to succeed
    * Why Heather meditates on a daily basis, and why you should too

    Heather's Gold Medal Mindset video can be found here: https://www.youtube.com/watch?v=fGS7MYQnGYg

    HELP bring the World Cup to Philadelphia: https://phlworldcup.discoverphl.com/join-the-team/
    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was hosted, produced and edited by Tony Lopes, in Philly, PA USA, with support from the team at One Fifteen Films LLC (www.onefifteenfilms.com).

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn

     

    Heather's Gold Medal Mindset video can be found here: https://www.youtube.com/watch?v=fGS7MYQnGYg

    https://www.youtube.com/watch?v=fGS7MYQnGYg
    44 min
  • 100: Tony Lopes – How it Started vs How it’s Going
    Tony Lopes, Founder of Self Made Strategies (Attorney, Producer, Podcaster, Adjunct Professor)


    Our guest on this episode is a man who wears many hats… he has been successful as an auto technician, slinged bottles as a bartender, later went onto law school (working full time by day and attending school in the evenings).  In law school he made the dean’s list, graduated, self-studied for the Bar, passed the bar, went back to law school to get a master’s in tax law, and then decided to start the Self Made Strategies podcast (all while working as a full time attorney).

    Since launching the podcast, he’s also launched his own law firm, began teaching intellectual property law and entertainment law at Temple University’s Fox School of Business, and produced a new podcast for a nonprofit organization (TODAY is a Good Day).  And there is still a LOT more to come...

    Here are the Self Made Strategies of Tony Lopes.
    On this episode you will hear Tony discuss:

    * How and why he started Self Made Strategies
    * What has changed from the beginning of Self Made Strategies, and what you can expect next
    * How Tony's perspective on entrepreneurship has changed
    * The top takeaways found in the Self Made Strategies archives
    * His strategies for maintaining your physical and mental health
    * How you can keep improving your skills

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was hosted by Sara Lopes; and, produced and edited by Tony Lopes, in Philly, PA USA, with support from the team at SoftStix Productions LLC.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn
    1 hr 31 min
  • 099: Jeroen Corthout – Building a Consistent Sales Process
    Jeroen Corthout, Co-Founder Salesflare


    Jeroen is co-founder and CEO of Salesflare (www.salesflare.com), an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies.  Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn't like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.

    It's now the most popular CRM on Product Hunt and top rated on review platforms like G2 for its ease of use and automation features.

    Here are the Self Made Strategies of Jeroen.
    On this episode you will hear Jeroen discuss:

    * Jeroen's keys to using a CRM efficiently
    * His strategies for maintaining solid contact with your prospects
    * Jeroen's best practices for handling your sales calls

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was produced, hosted, and edited by Tony Lopes, remotely, in Philly, PA USA, with support from the team at SoftStix Productions LLC.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn
    30 min
  • 098: Muyinza – From Uganda to the American Dream
    Muyinza, APRTmedia.com, Beth Creative Group, Musician and Artist


    Born in Uganda, Muyinza was born to two self-employed business owners: a pastor and a lawyer.  As a child, he spent his summer days with his parents at their jobs and he picked up the fundamentals of business ownership.  Muyinza’s family emigrated to Ontario, Canada in search of more opportunity.  At the age of 5, he had his first taste of entrepreneurship with his paper route.  After losing his mother to cancer, Muyinza and his family relocated to Boston, Massachusetts, where he began making his music.  Surrounded by drug and gun violence in his new neighborhood, Muyinza decided to stay inside and make music.  In 2014, he made his most life-changing investment.  He moved back home to his father’s house, worked 70 hours a week for a year and was able to save $20K.  He then took that money and invested it into an e-commerce business.  That business went on to earn him $700K over the next 4 years!  The capital earned from this endeavor enabled Muyinza to make his second biggest investment yet: establishing digital marketing company Beth Creative Group.

    Here are the Self Made Strategies of Muyinza.
    On this episode you will hear Muyinza:

    * Marketing and Advertising in the Digital Space, in a New America
    * Content Creation, Optimization and Marketing in a New America
    * Efficient and cost-effective way to start and grow a business in 2020
    * The role that being black plays and has played in business relations in the United States
    * The problems and struggles faced by black entrepreneurs and business owners today
    * Programs and policies that could be implemented at companies and corporations in America

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was produced, hosted, and edited by Tony Lopes, remotely, in Philly, PA USA, with support from the team at SoftStix Productions LLC.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn
    29 min
  • 097: Dr. Michael Haley – Why “Organic Mike” Thinks You Need Aloe Vera in Your Life
    Dr. Michael Haley, Owner and Operator of Haley Nutrition/Stockton Aloe 1 and Agape Chiropractic


    Dr. Michael Haley is a passionate chiropractor and health coach. He emphasizes a healthy lifestyle and nutrient dense diet as a means to achieve optimal well being.  Dr. Haley owns and operates Stockton Aloe 1, makers and distributors of 100% pure raw aloe vera gel health drink and aloe vera personal care products. He also maintains his private practice as owner and physician at Agape Chiropractic in Pompano Beach, Florida.  He is an expert on phytonutrition and superfoods.  He is known by his colleagues as "Organic Mike" for his teachings in the area of organic chemistry and nutrition.

    Here are the Self Made Strategies of Dr. Michael Haley.
    On this episode you will hear Dr. Haley discuss:

    * The benefits of aloe vera.
    * Cleaning up the confusion on diets.
    * How physics and math can be applied to business.
    * The "concept of the 20"
    *
    Why Quality content + SEO = traffic
    *
    How Traffic + Beneficial Products and Services = Sales
    *
    The concept of "365 Projects"
    *
    And Dr. Haley discussed the business formula: ML=C x CN (Market Leadership = Content x Consistency)

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was produced, hosted, and edited by Tony Lopes, remotely, in Philly, PA USA, with support from the team at SoftStix Productions LLC.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn

     

     
    38 min
  • 096: Daniel Ritterman – How MainLineDelivery.com was Acquired by Square
    Daniel Ritterman, CEO & Founder of mainlinedelivery.com and Commercial (Tenant) Broker at Tactix Real Estate Advisors


    Our guest is an experienced advocate with a demonstrated history of helping companies to save money on their real estate. He's also the founder and CEO of mainlinedelivery.com. A company that was founded in May, 2008. He ran it for 8 years and 8 months, and then sold that company in an acquisition deal to Square.

    Here are the Self Made Strategies of Dan Ritterman.
    On this episode you will hear Dan discuss:

    * The status of the commercial real estate market, during the COVID-19 Pandemic
    * Dan's advice for tenants looking to renegotiate their lease because of the Pandemic
    * Dan's advice to startups (in general)
    * Daniel's best practices for developing a startup strategy that may lead to an acquisition
    * The reasons Dan thinks marketing is critical, even for early stage startups
    * The story of MainLineDelivery.com's acquisition by Square (Caviar)

    Production Credits:
    This Self Made Strategies Podcast is a SoftStix Productions LLC jawn. This episode was produced, hosted, and edited by Tony Lopes, remotely, in Philly, PA USA, with support from the team at SoftStix Productions LLC.

    The Self Made Strategies Podcast is sponsored by Lopes Law LLC (www.LopesLawLLC.com).

    NOW also available on YouTube: https://youtube.com/channel/UCOG-mybCfvYWhoXo4vPoB5g

    Make sure you subscribe to the Self Made Strategies Podcast on your favorite podcasting platform. You can find us on: Apple Podcasts, Google Podcasts, iHeartRadio, Blubrry and many other podcasting platforms.

    Don't forget to visit www.selfmadestrategies.com to subscribe to our podcast, sign up for our newsletter, or to get more information about our guests.

    Follow us on:
    • Facebook • Twitter • Instagram • LinkedIn

     

     
    1 hr 6 min

About Self Made Strategies

From the publisher's feed

Curiosity, Innovation, Resilience, Creativity, Determination – All of these words evoke the spirit of a self made entrepreneur, but how do they do what they do? The Self Made Strategies podcast is…